But there are a few differences between what’s genuinely trending on the streets of Paris and what we have constructed in our minds to be the archetype of cute French style. Perpetuated by what’s visible on Instagram, it’s very easy to think that all cool French girls ride around on bicycles in flirty dresses with little heels on and a baguette artfully placed in a basket bag swinging from the handlebars. Mais, non! The aesthetic is a lot more casual and urban than that. Instead, you’ll find baggy jeans, plenty of affordable pieces, sports jackets, relaxed tailoring, high-top sneaks (“In Paris, you walk… a lot and fast,” Guillon explains) and a series of Telfar bags.
According to Guillon, “Parisiennes are, of course, very attached to basics, but… They love bold pieces, crazy jewellery or a funny mix of colours,” all of which you can see and take on board as inspiration below.
