TikTok has blessed us with many great things: mouth-watering recipes, killer outfit transitions and a shedload of beauty hacks. However, as someone who has dedicated her entire career to helping people get the most out of their beauty products, I beg you not to put lubricant on your face.
As a beauty editor, I don’t shy away from being outspoken on pointless viral hacks, but I must admit this is the first time I have actually felt compelled to dedicate an entire article to one. If you have been on TikTok at all over the past few months, there’s a high chance you will have seen many videos with TikTokers showcasing the beauty hack du jour—using lube as a skin-smoothing, pore-disguising makeup primer.
Yes, you did read that correctly. TikTokers are prepping their skin for makeup by applying lubricant. And it’s taken off big time, with the hashtag #lubeprimer having racked up 10.4 million views and counting. And I suppose I sort of get it. Lube has a high silicone and water content, which in theory means that it will deliver a smooth, dewy finish when it’s applied to skin.