Glowing skin has been on the makeup agenda for ages, but this season, a more natural approach to makeup is key. And no, it isn’t just applicable for those with smooth-as-butter complexions. The trend is moving far more towards skincare being fully entwined with makeup, rather than makeup being seen as a cover-up.
“Skin is a key component in executing any makeup look. Skincare should feel low-maintenance, quick and uncomplicated. I always push skin as a makeup trend, but it’s not really a trend. It’s about loving the skin you’re in and creating a lit-from-within look. Beautiful skin really does start from within,” says Campbell Ritchie, celebrity makeup artist and Chantecaille ambassador.
Getting a great base in 2022 is all about adopting the self-care rituals typically associated with skincare and making it work with your makeup. MAC Cosmetics National Artist Carly Utting explains, “Self-care and giving your skin the attention it needs will minimise the layers of foundation you need. People want to put their best foot forward in terms of their skin right now.”
To achieve this, look for foundation and base products that work with the skin, paying special attention to prep. “Brands are now producing foundation-skincare hybrids, recognising just how invested we have become in our skin,” says No7 Makeup Ambassador Joy Adenuga. Think tinted moisturisers, balms and skincare-focussed foundations.
wazup.