If I had to pinpoint one pair of jeans my fellow editors and I rave about the most, it would probably be Weekday’s Rowe jeans. On the face of it they look like a pretty standard straight-leg style– so what is it that makes them so special? Well, the lesser-known high street label (from the same family as H&M and Arket), has really honed its denim offering recently, with every pair, including these, now made from organic and recycled cotton— an impressive starting point. The thought out designs with modern cuts could easily pass for designer, and the denim feels classic and rigid in the same way your favourite pair of vintage Levi’s does. So far, so good.
The Rowe in particular have a straight-leg shape that’s a little looser than your average, and a little higher in the waist making them seriously flattering, and giving anyone who wears them legs for days (now you see why we’re all obsessed). There’s a hint of minimalist late-nineties, early-noughties style in the design which feel very ‘now’, so they couldn’t be better if you’re looking to freshen up your capsule with a new pair of jeans for spring 2022.
Tagged: denim