It will come as no surprise that comfy separates and practical layers made up a large percentage of the line-up—think puffer jackets, combat boot, and knitted co-ords. However, there were a few curveballs, such as fine jewellery and designer accessories. “We have seen a real uplift in customers making more considered handbag purchases,” explains a buyer from Matches. “Heritage styles from the big fashion houses continue to be popular, styles which are timeless, work hard in your wardrobe, and which you will treasure forever.”
So if you’re nosy like us and fancy finding out what the shopping public has been clicking on this year, keep on scrolling, and all shall be revealed.