For the fourth time in its existence and the second time in as many months, Hypegolf is set to host a one-of-a-kind event that unites the worlds of golf and fashion. Taking place in Los Angeles on June 12, the Monday before the U.S. Open in Beverly Hills, the event will be a high point in a week that promises to be one of the most vibrant in golf history.
In many ways LA represents the perfect locale for Hypegolf to host its signature event, with so many of the up-and-coming brands and outside-the-box thinking creators calling the city home. Many of them will be present for the event, including bigger names such as Macklemore, Chuck Inglish of The Cool Kids and TJ Hunt.
The format of the event will be an 18 hole shotgun with an additional 9 hole challenge geared towards beginners, making the most of the host course’s 27 holes. In that sense, the event will create an equally inviting atmosphere for people at different places along the golf skills spectrum. For the more advanced players, those skills will certainly be tested through closest to the pin, longest drive, straightest drive and one club challenges sponsored by brands like Samsung Galaxy, Psycho Bunny, Corona Premier, eBay, PGA Tour 2K23, PXG and New Balance Golf.
All while that’s going on, festivities will be taking place around the clubhouse where the outdoor plaza will offer curated shopping and local bites and a lineup of DJs keeping the good vibes going throughout the afternoon. To cap off the day, all the attendees will be treated to a happy hour and an awards ceremony to honor the winners of the various on-course contests, as well as best dressed and best sneakers.
Check back here after the event for a recap of how everything went down, and head over to Hypegolf IG to keep up with all the happenings from the afternoon.
In other golf news, the PGA TOUR announced it is forming a partnership with the Saudi Public Investment Fund.
