WhatsApp Unveils New In-App Features

WhatsApp has unveiled a number of new in-app features covering Shopping, Payments, and Customer Service. According to the messaging platform, the ways in which people and businesses communicate are not working. “The global pandemic has made clear that businesses need fast and efficient ways to service their customers and make sales. WhatsApp has become a simple and convenient resource at this time. More than 175 million people every day message a WhatsApp Business account.” With these in mind, here’s a closer look at WhatsApp’s new features: Shopping – WhatsApp will introduce new ways for people to check out available products and make purchases right from a chat. It also plans to make it easier for businesses to integrate these features into their existing commerce and customer solut...