vivo has partnered with Kenyan online retailer Jambo Shoppee to increase its footprint across the East African country. According to a Master Card study on consumer spending in February 2021, it revealed that 79% of consumers in Kenya are shopping more online since the onset of the COVID-19 pandemic. With the partnership, vivo is confident that the online visibility of its products will increase – giving potential customers a wider range of choices. /* custom css */ .tdi_3_454.td-a-rec-img{ text-align: left; }.tdi_3_454.td-a-rec-img img{ margin: 0 auto 0 0; } “The Kenyan Smartphone market offers a favourable competitive landscape; with consumers considering online purchasing options, this partnership will give our users a wide range of choice and will see them enjoy the best mobile phones ...
vivo has announced the launch of its newest Y-Series smartphone, the Y20s, in Kenya. This comes after the company was ranked fifth in the global smartphone market in 2020 by the International Data Corporation (IDC) with a market share of 8.6 percent and shipments exceeding 110 million devices. Within last year, vivo was one of the three smartphone brands to maintain an increase in shipments despite the overall downturn experienced. “vivo’s success in the global market can be attributed to its persistent efforts to understand and tap into specific consumer behaviours,” says James Irungu, Brand and Communications Manager at vivo Kenya. /* custom css */ .tdi_3_004.td-a-rec-img{ text-align: left; }.tdi_3_004.td-a-rec-img img{ margin: 0 auto 0 0; } “In line with its ambitions to continue its gr...