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Eminem Premieres New Music Video for “Higher”: Watch

Eminem is in #SurvivalMode in his new music video for “Higher”. The clip for the Music to Be Murdered By single debuted Saturday afternoon ahead of the rematch between Justin Poirier and Conor McGregor at UFC 257. Watch it down below. As The Detroit Times points out, “Higher” has become something of an anthem in the sports world as of late, recently appearing in an ESPN advertisement for the College Football Playoffs national championship game. Of course, Eminem is no stranger to the ring; 2015 boxing drama Southpaw was inspired by Marshall Mathers and featured original music from the rapper. In related news, Eminem released a Side B (Deluxe Edition) of Music to Be Murdered By, featuring 16 additional songs, just last month. [embedded content] #SURVIVALMODE &#...

Jake Paul Calls Out Conor McGregor & Dana White, But Nate Diaz Responds

Source: Mike Roach / Getty Ever since turning Nate Robinson into the butt of many jokes and even an online challenge, Jake Paul‘s really been feeling himself something ridiculous. It’s gotten to the point where the YouTube personality has been talking ish to UFC icon and former champion, Conor McGregor and not only challenging him to a fight but even offered the Irish arse kicker a $50 million purse to get it done. Taking to IG to call him out for “ducking” him (uh-huh), Paul went for the jugular and called him a “c*nt” and even called his wife a “4” on a scale from 1 to 10. Accusing McGregor of being scared of losing to a YouTuber, Paul went on to call out UFC’s head white man in charge, Dana White by calling him a “p*ssy” and a “bald b*tch!” While this seems like all showmanship and/or o...

UFC: Israel Adesanya to fight Jan Blachowicz next

UFC star, Israel Adesanya, can expect to get back in the Octagon fairly soon, though it won’t be to defend his middleweight title. UFC President Dana White told ESPN’s Brett Okamoto that Adesanya will move up to light heavyweight to face Jan Blachowicz. White and Adesanya reportedly spoke about the move Friday with the undefeated Nigeria-born New Zealander on board to switch weight classes. Adesanya was spotted at UFC Fight Night 181 in Las Vegas on Saturday and had a small back-and-forth with middleweight Kevin Holland after the latter defeated Charlie Ontiveros via technical knockout. Holland appeared to call out Adesanya for a shot at the title after winning four straight bouts in 2020. It appears such a fight will have to wait—as will any potential middleweight title fight, which White...

The UFC Launches Music Streaming App to Connect Fighters With Fans

The UFC is diving head-first into subscription-based music streaming with its new venture, UFC Ultimate Sound.  In partnership with Norway’s ACX Music, the new platform offers curated mixes, radio, music video content, and more through its mobile app. The venture seeks to create a medium where UFC fighters can connect directly with their fans through a musical lens. Chances are, your next favorite workout mix or pump-up playlist has been curated by a UFC fighter on the platform.  “It’s all about bridging a gap between fans and their favorite sport,” said Svein Sorgard, ACX Music’s CEO. “With UFC Ultimate Sound, we can finally connect fans and fighters on a new level. Music brings people together and we’ve given them a place to mee...

President Buhari hails UFC champion Kamaru Usman

President Muhammadu Buhari on Sunday congratulated Kamarudeen Usman on the successful defence of his Ultimate Fighting Championship welterweight title, saying his victory has lifted the spirits of Nigerians despite the gloom COVID-19 pandemic has brought. Buhari’s congratulatory message was contained in a statement made available to journalists by his Special Adviser on Media and Publicity, Femi Adesina. The statement was titled “President Buhari congratulates Kamaru Usman for retaining UFC title”. Usman had earlier in the day retained the title with an emphatic win over Jorge Masvidal. With the victory, Buharu said Usman had reminded the world that good things and great people still come out of Nigeria. He added that the victory further proved that things will get better at the fullness o...

HHW Gaming: EA Announces ‘UFC 4’ Will Be Superman Punching Its Way Onto PS4 & Xbox One In August

Source: EA / UFC 4 You won’t need to fly to “fight island” to get in on this UFC action. EA literally announced UFC 4 hours ahead of UFC’s biggest pandemic pay-per-view, UFC 251 taking place Sunday morning (Saturday in the states) on Yas Island in Abu Dhabi, United Arab Emirates which has been dubbed “fight island.” The cover of the game features current UFC middleweight champion Israel “The Last Stylebender” Adesanya and Welterweight contender Jorge “Gamebred” Masvidal who happens to be on the UFC 251’s card. Masvidal was a late sub for Gilbert Burns after he tested positive for COVID-19. So what’s new in UFC 4? Well, fans of the mixed-martial-arts game franchise will be happy to learn one the game’s biggest problems have been fixed. Players have complained constantly that the control sch...

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