Technews

Sourced from TTEC.com According to IDC, the manufacturing industry’s global ICT spend will reach $459-billion by 2022. To be successful, businesses must persuade customers that they provide something unique and superior to their competitors. A differentiated customer experience is the top strategic business objective of worldwide companies. Customer experience (CX) refers to the whole process of interaction between a client and an organisation with which it has a relationship. CX is evolving as customisation gives way to scaled empathy. Manufacturers are the backbone of any economy, and in order to flourish, manufacturers must adopt a customer-centric strategy that places customers at the core of their business. In order to succeed, companies must convince their clients that they can deliv...