Super Bowl
Bruce Springsteen Appears in First-Ever Commercial for Jeep’s Super Bowl Ad: Watch
Bruce Springsteen isn’t normally one for a corporate sponsorship deal, as he’s long resisted requests to appear in commercials throughout his career. But hey, it’s 2021, and anything freakin’ goes, so the Boss signed on to take part in Jeep’s new Super Bowl ad, which premiered online ahead of the Big Game. Apparently, Olivier François, the global chief marketing officer at Jeep parent company Stellantis, has been after the Boss for a decade. “Olivier François and I have been discussing ideas for the last 10 years,” said Springsteen’s manager Jon Landau in a statement (via Rolling Stone), “and when he showed us the outline for ‘The Middle,’ our immediate reaction was, ‘Let’s do it.’” Even so, Bruce himself didn’t agree to appear in the ad until just last month, meaning production had ...
Winona Ryder Is Back With Edward Scissorhands’ Son in New Super Bowl Ad: Watch
Like Edward, Edgar has trouble functioning in the normal world. When trying to yank on chain on a bus to get off at the next stop, he accidentally cuts the cord with his sharp fingers, getting himself banned from public transportation; while trying to catch a football, he punctures and deflates it; and rather than creating elaborately shaped bushes, he cuts up spectacular salads. To cheer him up, Kim buys the teen a Cadillac LYRIQ, which has a hands-free super cruise feature that allows him to drive without destroying the steering wheel. (No word about a seat belt that his hands won’t slice through, though.) “And Edgar drove off into the sunset,” Kim says as the ad ends. “But don’t worry: He still makes it home in time for dinner — occasionally.” A...
Toronto Declares ‘The Weeknd Day’ to Honor Singer’s Super Bowl Performance
Other Canadians who have performed at the Super Bowl include actor Dan Aykroyd, who reprised his famous Blues Brothers character in 1997, and country singer Shania Twain, who rocked the big game in 2003. Ahead of Sunday’s matchup between the Kansas City Chiefs and Tampa Bay Buccaneers, The Weeknd revealed that he plans to buck recent tradition and go it alone during his 2021 Pepsi Super Bowl LV halftime performance. “I’ve been reading a lot of rumors,” the singer told the NFL Network while discussing whether he’ll have any special guests on stage. “There wasn’t any room to fit it in the narrative and the story I was telling in the performance. So, there’s no special guests, no.” In a recent Billboard cover story, The Weekend’...
How to Watch Miley Cyrus’ ‘TikTok Tailgate’ Super Bowl Pre-Show Concert
The big day is finally here! If you’re planning to celebrate Super Bowl LV the entire day Sunday (Feb. 7) from pre-game tailgating to post-game cheers, don’t forget about TikTok’s first “tailgate” party — which Miley Cyrus is headlining — to your list of Game Day festivities. The two-hour livestream kicks off at 2:30 p.m. ET on the NFL’s TikTok account (@NFL), and is hosted by Steve Harvey and MJ Acosta. The show will also feature Kane Brown, Rebel Wilson, and others. Cyrus’ set is scheduled to begin at 3:30 p.m. ET on TikTok, and a portion of it will air on CBS. The 7,500 vaccinated health care workers from around the country that the NFL invited to the Super Bowl in Tampa, Fla., will get to see the former teen star perform live during...
Bruce Springsteen Teams Up With Jeep for Surprise Super Bowl Commercial: Watch
The spot recalls past patriotic, emotional Super Bowl spots also overseen by Francois while at Fiat Chrysler Automobile, such as Eminem’s 2011 “Made in America” commercial and the 2013 Ram ad “Farmer.” (FCA and Groupe PSA merged earlier this year to form Stellantis.) Like those previous short films, “The Middle” features sweeping footage of great expanses of America’s heartland, as Springsteen voices a narrative about a chapel in Lebanon, Kansas — “standing on the exact center of the lower 48. It never closes, all are more than welcome” — before going into broader themes about how divided we have become. “It’s no secret, the middle has been a hard place to get to lately, between red and blue…between our freedom and our fear,” he continues. Springsteen appears in the ad, d...
The Weeknd Will Have No Special Guests at Super Bowl Halftime Show
It’s been entertaining to see the different reactions across the dance music world when word broke that The Weeknd would be the Super Bowl LV halftime performer. Every year, when the artist is chosen, the rumor mills start buzzing due in part to the fact that it’s one of the most-watched events of the year and that the halftime headliner often brings out high-profile guests. This year was no different. While R&B and pop fans were excited to see the three-time Grammy Award-winning superstar on the call sheet, the EDM community took the news in a different direction. Fans immediately began speculating that this could mean the legendary, yet, elusive duo, Daft Punk, could be joining him on stage. A purported tracklist was even shared, sparking the rumors fu...
Super Bowl Weekend Concerts Are Scarce But Causing Headaches in Tampa
“It’s not safe to host concerts right now at full capacity and it won’t be until we get through COVID-19,” he tells Billboard. And yet, about a half-dozen venues in town are moving forward with performances and parties on Super Bowl weekend, including a Catholic Church hosting a tailgating party featuring Flo Rida. Hotel and club WTR Grill + Pool is hosting the biggest events, with a Thursday show by Torey Lanez, Friday show by Steve Aoki and Saturday show with Migos and Diplo playing with 50 Cent, followed by the Qvesoir nightclub in the town’s Ybor City district, which is hosting shows by Kodak Black and Lil Baby, and then the Ritz, which is planning a big Super Bowl bash hosted by Gucci Mane. The events — which include parties hosted by Rick Ross, Boosie, Ci...
Super Bowl Weekend Concerts Are Scarce But Causing Headaches in Tampa
“It’s not safe to host concerts right now at full capacity and it won’t be until we get through COVID-19,” he tells Billboard. And yet, about a half-dozen venues in town are moving forward with performances and parties on Super Bowl weekend, including a Catholic Church hosting a tailgating party featuring Flo Rida. Hotel and club WTR Grill + Pool is hosting the biggest events, with a Thursday show by Torey Lanez, Friday show by Steve Aoki and Saturday show with Migos and Diplo playing with 50 Cent, followed by the Qvesoir nightclub in the town’s Ybor City district, which is hosting shows by Kodak Black and Lil Baby, and then the Ritz, which is planning a big Super Bowl bash hosted by Gucci Mane. The events — which include parties hosted by Rick Ross, Boosie, Ci...
Lil Nas X Previews New Song ‘Montero (Call Me by Your Name)’ in 2021 Super Bowl Ad: Watch
“DEFY LOGIC celebrates people pursuing their passions and breaking new ground, despite what current conventions, past precedent or traditional thinking might suggest is possible.” said Heidi Arkinstall, chief marketing officer at Logitech in a statement. “By spotlighting the stories of these extraordinary individuals, and on such a major stage, Logitech hopes to support new generations of creators, artists and activists ready to do amazing things that defy logic.” In addition to the other creative endeavors, the spot shows Lil Nas in the studio working on the song and interacting with fans on his socials. “We defy what logic says we should look like, sound like, be like,” he says urgently as the song’s swinging beat swells. “We defy genres, algorithms and enti...
Daft Punk May Appear at Super Bowl Halftime Show With The Weeknd, According to Leaked Tracklist
After weeks of rumors surrounding a Daft Punk cameo at The Weeknd‘s Super Bowl LV halftime show, a leaked tracklist seems to have confirmed an appearance by the legendary duo. According to a report by GQ México, who shared a tweet that contains a purported tracklist for The Weeknd’s halftime performance, Daft Punk could make an appearance alongside Ariana Grande and Kendrick Lamar. It’s important to note that The Weeknd recently announced a new compilation called The Highlights, which dons an identical tracklist. However, the timing of the album’s February 5th release—two days before the Super Bowl—looks like a prescient signal of his plans to perform the record in full at Tampa’s Raymond James Stadium. At the time of this article’s p...
Shaquille O’Neal Announces SHAQ Bowl With Diplo, Carnage, Migos, More
Can anyone keep up with Shaq? The NBA Hall of Famer has been on a tear since emerging as a star in the dance music world, releasing music with the likes of Wuki, Nitti Gritti, and NGHTMRE while simultaneously hosting his wild Shaq’s Fun House events. Instead of his yearly Super Bowl party, Shaq is now returning with a “bowl” of his own. Shaq’s competing event, aptly titled the SHAQ Bowl, will take place on February 7th, beginning at 3PM ET (12PM PT). Streamed live on Facebook, the SHAQ Bowl will consist of two teams representing this year’s Super Bowl competitors, the Kansas City Chiefs and the Tampa Bay Buccaneers. The former will include Diplo, Ezekiel Elliott, Olivia Culpo, Quavo, Steve-O, and The Miz while the latter boasts Anthony Anderson, Drew McIn...
Miley Cyrus to Perform at Super Bowl Pre-Show Concert
The Weeknd is already set for the coveted halftime performance, but the NFL is also planning a Super Bowl LIV pre-show event. Before the game kicks off, Miley Cyrus will headline a special gig for healthcare workers who are helping combat the ongoing coronavirus pandemic. The pre-show event, dubbed TikTok Tailgate, will take place in Tampa Bay’s Raymond James Stadium several hours before the biggest football game of the year kicks off. The NFL has already given 7,500 vaccinated healthcare workers tickets to the Super Bowl for free. Those same attendees will be invited to the TikTok Tailgate, too. Cyrus broke the news on Instagram this afternoon alongside a high school-style collage of herself holding pom-poms in a football jersey. “SUPER BOWL LV!!! 💗🏈 I’ll be...
