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Fan tokens struggle to hold on as World Cup quarter-finals draw nearer

Cryptocurrencies tied to national soccer teams have failed to keep the attention of 2022 FIFA World Cup fans, with many soccer-linked fan token prices plummeting since the tournament began. Between Portugal, Spain, Brazil and Argentina, the associated digital fan tokens have fallen between 60% to 88% percent in price since the start of the World Cup on Nov. 20, according to CoinGecko. This is despite Brazil, Argentina and Portugal reaching the quarter-finals, while Spain was a strong contender up until they were knocked out on Dec. 6.  The tokens do generally react to immediate results, with Spain’s SNFT token down 39.1% over the past 24 hours following the team’s loss against Morocco, however, Portugal’s POR token is also down 6.1% over that same time fram...

Socios signs up Major League Soccer — but it’s not a token effort yet

Fan token platform Socios has partnered with 26 Major League Soccer (MLS) teams to offer fan engagement experiences and rewards, but so far no fan tokens have been announced. The biggest pro soccer league in the U.S. made a joint announcement with Socios on Wednesday detailing that the partnership will help fans gain access to “exclusive rewards, polls, and opportunities” for the 26 partnered MLS clubs. Welcome to https://t.co/2FROhSNgw8, @MLS. pic.twitter.com/340He1OzQA — Socios.com (@socios) May 4, 2022 Although the announcement did not mention any specific fan engagement events, it stated that “MLS envisions that fans will be able to have the chance to win prizes for making correct game-related predictions and for correctly answering questions.” MLS raked in $816 million in total revenu...