Social Media Surveillance

Sourced from Fintech News. Thirty-eight per cent (38%) of South African consumers say they are happy for the government to monitor their social media activity to keep its citizens safe – this is according to Kaspersky’s latest report, Social credits and security: Embracing the world of ratings. At the same time, 67% of local respondents were ready to reveal their private data in exchange for a unique offer in an online shop. However, for many consumers, it still remains unclear how these automated systems of data-driven services work: 55% of all the users participating in the poll admitted they still can’t figure it out. The growing popularity of social media networks and online services has led to a growth in social scoring systems – automated algorithms based on users’ behaviour and infl...