snap,inc.

Snap, Inc. has secured licensing deals with several major music companies to incorporate music into posts on its photo- and video-sharing app Snapchat, the company confirmed today (Aug. 3). Snapchat users will soon be able to add music to their posts both pre- and post-capture, from a catalogue including music licensed from Warner Music Group and its publishing arm, Warner Chappell; Universal Music Publishing Group, members of the National Music Publishers Association (NMPA) and indie digital rights agency Merlin. The new feature is now testing in New Zealand and Australia, as Bloomberg first reported, and will reach global users this fall. “We’re constantly building on our relationships within the music industry, and making sure the entire music ecosystem (artists, labels, songwrite...