SMS Solutions

South African companies must take care not to inadvertently deepen the existing digital divide. Although COVID-19 and related lockdowns have accelerated a growing trend towards the digital economy such as artificial intelligence, in an unequal society such as South Africa, many consumers find it difficult to access data-intensive apps and processes. This makes it vital for local businesses to include different forms of technology in their business strategies to ensure their operations are running inclusively. An effective way to do this is by including SMS solutions in customer processes. Once seen as a luxury, mobile phones are now in the hands of 95% of South Africans, according to Geopoll, with data-hungry smartphones accounting for 91% of devices. However, data prices in South Africa a...