Oakley has just launched its newest Signature Series collection in partnership with superstar NFL quarterback Patrick Mahomes. The drop is the fourth installment of the ongoing collaboration between the global eyewear brand and the star athlete.Included in the new Signature Series collection are the latest BXTR and Resistor models. The BXTR design features a Base Prizm Tungsten Iridium Lens that provides clearer and more detailed views through intensified color and contrast. The pair boasts tan and cool gray colors to reflect Mahomes’ composed demeanor, while gold-tone accents allude to the awards and accolades he’s received over the years. The Resistor model, on the other hand, is the second version of Mahomes’ youth signature product – it signals both the brand’s and Mahome’s continued c...
Following its debut games in the Arabian Gulf last year, the NBA returns to Abu Dhabi for a week-long series of events in collaboration with the Department of Culture and Tourism – Abu Dhabi.Tipping off the event, the Mavericks and Timberwolves will go head-to-head for two preseason games at Etihad Arena on October 5 and 7. A jam-packed week of unique basketball fan experiences includes the inaugural “NBA Fan Appreciation Day” on October 6 which will see appearances from legends like 19-time NBA All-Star and six-time NBA champion Kareem Abdul-Jabbar and two-time NBA champion Kenny Smith. Activities such as a skills challenge and three-point contest by players from the two NBA teams, performances from the Mavericks Entertainment Team and the Timberwolves Dunk Team as well as a dunk contest ...
LISTERINE®, in partnership with Compound, a Black-founded and owned creative agency that celebrates and elevates Black culture, is introducing The Whoa Collection, a collaboration designed to spark conversation, and most importantly, drive awareness and help close the diversity gap in dentistry within the Black community.Through this alliance, LISTERINE is working to expand education and raise the standards of oral wellness in the U.S. by increasing Black representation within the dental field. While more than 12% of the nation’s population is Black, less than four percent (4%) of dentists identify as such. Bringing this initiative to life, the two partners have enlisted Grammy-award-winning producer Thundercat and West Philly native, self-taught, contemporary artist King Saladeen to craft...
While blockbuster releases continue to contribute to a surge of cinemagoers, MUBI is making the perfect case for streaming alternative films at home. With its newly launched “Short Films Big Names” collection, the online streaming platform brings forth an essential watch-list of short-length filmography by world-famous directors, updated on its website every month. The new special comes curated by MUBI’s in-house experts who carefully compile a diverse set of films, speaking to its audiences across the globe. From slapstick comedy to coming-of-age dramas, it aims to showcase how the essence of any genre can be explored in bite-sized offerings. As well as exemplifying the thematic possibilities of typically 30-minute shorts, the collection also highlights how these projects have laid the fo...
Samsung’s new Galaxy Z Flip5 marks a new era for the smartphone industry. Tapping into the resurgence of Y2K trends, the tech brand takes the flip phone – synonymous with the era – to the next level with a futuristic spin. Since its launch, the latest gadget has been breaking boundaries in the tech realm as it spotlights new possibilities in daily communication.Delving into Samsung’s new offering, we tapped creative director Nondumiso Shange, one of the Hypebeast Africa Culture Scouts, to review the latest gadget. From its camera quality to its easy-to-use user experience, she expresses her thoughts on the innovative features, however, was most impressed with how she was able to change her younger siblings’ perception of the device.Hypebeast: Tell us a bit about your unboxing experience wi...
Fashion brand Onitsuka Tiger is currently holding a solo exhibition featuring Japanese artist Izumi Kato titled "PARASITIC: ONITSUKA" at the Tiger Gallery™ in London, England. Bringing free, accessible art to the local community, the exhibition showcases a range of Kato’s works, from conceptual sculptures to paintings adorning Onitsuka Tiger signature sneakers.To spotlight this ongoing exhibition, Hypebeast spoke to Mr. Konosuke Kawakami, Associate Professor of Art and Design at Kurashiki University, about the meaning of offering artistic experiences for free in London. Kawakami teaches students who are aiming to pursue future artistic endeavors, shaping their creative outlooks. To supplement his interview, Hypebeast also arranged for three of Kawakami’s students to ask the featured...
For its latest campaign, Samsung profiles renowned illustrator Nourie Flayhan. Drawing parallels with the innovative qualities of the Galaxy Z Flip5, the episode taps into her story, exploring how she has taken her artwork from grassroots to globally recognized. Citing references that go back to her childhood – from books to animations – Flayhan’s artistic style plays with dream-like aesthetics that consider real-life sights and settings. Though her drawings have stayed true to her style throughout her career, the artist aims to approach each piece by looking for a new subject – allowing her to keep “learning and discovering.”The campaign follows Flayhan as she searches for new sources of inspiration. Influenced by the sleek and elegant aesthetics of the Galaxy Z Flip5, the artist reflects...
For over 135 years, Bicycle Playing Cards have been the preferred deck for collectors, renowned magicians, card game enthusiasts, and, most recently, NFT collectors. After purchasing the #1227 Bored Ape Yacht Club NFT, Bicycle held a worldwide casting call (#1227CastingCall) for its community playing card deck on Twitter (X), giving fans a chance to participate in a “Joker Fan Vote Bracket” tournament. Bicycle's long-awaited Bored Ape Community Playing Card Collection presents two limited-edition decks now available for preorder, featuring selected 57 Bored Apes appearing on the tuck cases and 54 Bored Apes appearing on the playing card decks. As a newly-minted member of the growing BAYC Community, Bicycle, in collaboration with designer AV Tones, has added fan-favorite Bored Apes to the n...
In light of IAA Mobility 2023, MINI reveals a new collaboration with cultural hub and creative enterprise Lovecraft to bring a special celebration of the car brand to the Munich-based festival. Taking place tomorrow, the event will focus on the new “MINI Family” formed of its recently premiered all-electric MINI Cooper and MINI Countryman models. As seen in its latest teaser images, the cars will take center stage as the brand translates this new chapter of automotive design into an immersive series of experiences for the night. Coming off the back of last year’s collaboration with London-based artist Lakwena, MINI taps into the creative expertise of Lovecraft to intertwine its DNA with new forms of art. As well as previews of the new models, visitors can expect to see AI displays, sculptu...
While the art of creative vlogging has become a standard of youth culture, the progress of smartphone front cameras has remained stagnant. This disparity between the demands of creative vlogging and the limitations of most front smartphone cameras sets the stage for disruption. In response, global smartphone company Infinix introduced a new tool that specifically caters for vlogging culture, the Infinix ZERO 30 5G.The Infinix ZERO 30 5G was executed with new-age online audiences in mind, enabling younger generations to create content wherever they are. With a front-facing 50 megapixel camera, the smartphone supports 4K video recording at a smooth 60 frames per second, matching the functionality of other high-priced flagship models at an accessible cost. Also bolstered by complementary cine...
It's not every day you set off to become a pirate, rally a stylish squad of misfits and begin challenging and transcending societal barriers in hopes of grand treasure. If Eiichiro Oda’s cult-favorite manga series One Piece has taught the masses anything, it’s that adventures are best experienced alongside friends. One Piece is beloved for a reason or two, and Netflix aims to make a third. The streamer’s latest live-action adaptation, ONE PIECE, sets sail with loyal fans and first-time viewers, bringing the series’ beloved cast to cinematic heights. Since its serialization in weekly Japanese anthology magazine Weekly Shōnen Jump in 1997, over 500 million copies of Eiichiro Oda’s treasured manga are in circulation in 61 countries, making it the best-selling manga in history. In the video be...
Having introduced its electric Aceman concept car accompanied by its mission to be fully electric by 2030 last year, MINI returns to gamescom to present its latest innovation — the MINI Interaction Unit.A first for the automotive industry, the car brand has teamed up with Samsung Display to launch its latest offering. Boasting its most advanced OLED technology, the center console, featured in its new family of cars, arrives with several interactive modes for users to choose from to elevate their driving experience.Championing individuality, its “Personal Mode” feature allows drivers to alter the ambiance of the cockpit to reflect their personal tastes by using the MINI app to upload their own images, select a color, and customize the display and the lighting mood across the interior of the...