Home » Research&Development (R&D)

Research&Development (R&D)

Why Organisations Need to Invest in Digital, Customer-Facing Technology

Image sourced from www.emediait.com Over the past two years, Chief Information Officers (CIOs) and senior IT executives have largely focused their efforts on digital transformation. This is mostly because COVID-19 forced organisations to expedite planned and unplanned re-engineering of their IT environments to fulfil the digital marketplace’s ever-increasing demand. While the top issues for IT departments have traditionally been (and continue to be) digital transformation, cybersecurity, data compliance, and cloud migration, customer experience has also become a top priority. This highlights the necessity to maintain a customer-centric mindset during digital transformation efforts, to increase customer retention, encourage repeat business, and grow revenue. Customer-centric digital transfo...