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Reebok & Hasbro Collaborate For New “NERF” Sneaker Collection

HipHopWired Featured Video Source: Reebok / Hasbro Looks like Reebok and toy company Hasbro really like collaborating with each other. The two iconic companies are once again teaming up to release some sneakers that’ll have you feeling nostalgic about your childhood. Source: Reebok / Hasbro After linking up to release a limited edition “Candy Land” collection, Reebok and Hasbro will now be drawing inspiration from Hasbro’s NERF brand to design and create some pretty interesting sneakers that your inner child will appreciate. Remixing Reebok silhouettes Reebok’s Pump Omni Zone II, Kamikaze II and the Kamikaze II Low, Hasbro will be draping the sneakers in vibrant color blocks and materials that mimic that of NERF products such as footballs, blasters, and other products they’ve released over...

Stadium Goods & Christie’s To Auction Off A Gang of Rare Air Jordans, Again

HipHopWired Featured Video Source: Stadium Goods / Christie’s If you missed out on Stadium Goods and auction house Christie’s last “Original Air” Air Jordan sneaker collection auction, fret not because they’re about to give rich sneakerheads another chance to drop a lifetime’s worth of paper on exclusive footwear. Source: Stadium Goods / Christie’s The sneaker consignment destination, ahem, marketplace and auction house are once again collaborating to set up another sneaker auction dubbed “Original Air Part II” which will be boasting 90 pairs of kicks composed of scarce early samples, the complete Air Jordan 1-14 collection (basically all the kicks Jordan actually played in), game-worn kicks, and Jordan-related pieces from celebrities such as Eminem, Kobe Bryant, Drake and LeBron James. So...

Allen Iverson’s Classic Reebok Question Low “Grey Toe” Returns For The Summer

HipHopWired Featured Video Source: Reebok / Jason.Silva@reebok.com It’s been 8 years since legendary NBA icon Allen Iverson called it a career, but the man is still beloved and revered in the Hip-Hop community so it’s only right that his legacy continues to live on with his Reebok signature line. Source: Reebok / Jason.Silva@reebok.com Come June 10, OG NBA fans will be able to recapture some of that basketball nostalgia when Reebok re-issues The Answer’s classic Question Low for the first time since 1999. The retro will be boasting a “Grey Toe” colorway (perfect for the summer) and will be retailing for a cool $120 on Reebok.com and spots like Foot Locker, Finish Line, Champ Sports and others. The new “Grey Toe” iteration of the classic will feature a mostly white leather base along with a...

Foot Locker To Close Footaction Stores After Great Q1

HipHopWired Featured Video Source: Footaction / Footaction Foot Locker reportedly had a great Q1 when it comes to earnings. However, that means the athletic sneakers and apparel retailer will be closing its Footaction stores. Yahoo! News reports that Foot Locker blasted by earnings estimates and posted revenues of $2.15 billion, which clocks in at an 82% year-over-year increase. “Last quarter, I talked about entering our fiscal 2021 with momentum, and that was certainly the case in our first quarter. The momentum gained strength as the quarter progressed, enabling us to deliver exceptional top-line and bottom-line results, even against the ongoing challenges of store closures in Europe and Canada and congestion at the U.S. ports leading to abnormally lean inventory levels,” said Foot Locke...

Puma To Release New “Off-Season Red” Colorway of J. Cole’s ‘Dreamer 2’

HipHopWired Featured Video Source: Puma / Puma Basketball This past weekend J. Cole made his professional basketball debut when he stepped on the court as a member of the Patriots Basketball Club in the new Basketball African League, but it was the release of his latest LP, Off-Season that had the Hip-Hop world buzzing. Now Puma is celebrating his 6th studio album with a new colorway of his signature line, The Dreamer 2. Source: Puma / Puma Basketball Inspired by The Off-Season, the Dreamer 2 “Off-Season Red” features a fiery red and black colorway draped over the silhouette that Cole rocked while balling on the court on his pro basketball debut. Featuring PUMA’s signature ProFoam throughout the midsole which any baller can appreciate while on the court, The Dreamer 2 boasts elements from ...

Supreme To Open A New Store in Milan On May 6

HipHopWired Featured Video Source: Supreme / Supreme The rumors were true. Ubiquitous streetwear brand Supreme is opening a new brick and mortar store in Milan, Italy in May. Per NSS magazine, the purveyors of the box logo will be opening up shop on May 6. The store’s address is Corso Garibaldi 20, and the building reportedly unveiled a huge Supreme logo as part of the reveal. The recent Supreme social media posts tagged in Milan were surely a dead giveaway, too. Supreme has plenty of ties to Italy, good and bad. The luxury Air Max 95’s the brand dropped in late 2019 sported Italian leather. However, also in 2019, there was a brand called SUPREME Italia finessing and selling blatantly knock-off gear throughout Europe, and flourishing. But the legal battle with Supreme and Supreme Italia is...

Jordan Brand Unveils Zion Williamson Signature Shoe, The Zion 1 [Photos]

HipHopWired Featured Video Source: Jordan Brand / NIke Zion Williamson is proving to be every bit the beast he was projected to be when he was drafted first overall in the 2019 NBA Draft, but can the man carry the Jordan Brand to new heights on his broad shoulders? Source: Jordan Brand / NIke Today (April 20) Jordan Brand revealed the long-awaited debut of Zion Williamson’s first signature sneaker, The Zion 1. Draped in a black-and-white colorway, The Zion 1 silhouette was constructed specifically for Zion’s brolic physical degree to ensure he didn’t bust out of the seams like he did in the Nike PG 2.5’s. At 285 pounds of muscle and freakish speed, y’all know Nike was going to create some next level ish. “We knew that one of Zion’s main inspirations for the look of the shoe was superhero a...

CERTIFIED FRESH: Stunna Girl Talks Epic Records Deal, Vision & Proving Doubters Wrong

HipHopWired Featured Video Source: press handout / EPIC It’s been about 18 months since Stunna Girl’s “Runway” hit peak levels on the short-form video app TikTok and she’s still one of the first in line to rep for her hometown of Sacramento. With the recent release of her latest mixtape Stunna This Stunna That, the Epic records signee is focused on bringing her fans into her world, even as she figures it out for herself. She’s intent on becoming a star and she sees it on the horizon just as clearly as she did a decade ago. There was a three-year stint in between where she found herself behind bars at a California youth facility for engaging in some unsavory activity—there was a robbery charge, a gun charge, and a pesky assault charge that reappeared around the time of her sentencing—but on...

Uncle Sam Is Broke?: The Falcon and the Winter Soldier Recap, Ep. 1

HipHopWired Featured Video Source: Chuck Zlotnick / Marvel Studios Fresh off the heels of Wandavision, Disney+ presents The Falcon and the Winter Soldier, with aspirations of answering the question of if and how Sam carries the shield. THERE ARE SPOILERS AHEAD. When last we left Sam aka “Falcon” and Bucky aka the “Winter Soldier”, they were looking at a geriatric Captain America who had decided to stay in the past with the love of his life, Sharon Carter. As old Cap speaks to a bewildered Sam, he passes him the shield and the mantle of Captain America. Unsure if he can do as good of a job, Sam promises Cap that he will do his best, to which Cap replied, “That’s why it’s yours.” As the credits roll on Avengers: Endgame we are left wondering what new adventures are in store for Sam who has b...

CERTIFIED FRESH: Day Sulan Talks 4Hunnid Compilation, Compton Roots & Finding Her Way

HipHopWired Featured Video Source: Epic / EPIC Day Sulan came to win. The first lady of YG’s 4Hunnid collective asserts that victory is the only thing on her mind these days and with the recent release of the imprint’s first collaborative project, Gang Affiliated, the 24-year-old Compton native is primed and ready to go. The success of past hits like “Big” featuring Rubi Rose and her most recent single “Bailar” have provided the necessary momentum and the only way to go from here is up. Not bad for a girl who started off firmly under her parents’ thumb, relegated to the house where she spent much of her time with sketchbooks, paintbrushes and poetry. Day likens her youth to the story of Rapunzel but by the time she’d reached her adult years, she hit the ground running, even if the destinat...

L’s On Deck: New Supreme x Nike Collection Set To Drop This Week [Photos]

Source: Supreme / Supreme Last week’s Supreme/Nike SB Dunk release was a complete wash as sneaker bots ate up product before heads could even choose what size they wanted and left everyone punching the air in frustration. Source: Supreme / Supreme Are y’all ready for round two? On March 11th Supreme will be releasing a new collaboration collection that will no doubt have bots working overtime for resellers looking to cash in on the hype. From spiffy bubble down jackets to hoodies and sweatpants, the collection looks pretty damn dope. The reversible puffy jackets come in black, red, blue and yellow (basically one for every set to be repped out there), and the track suit will be made of cotton and velour blend for extreme comfort. Looks like velour will be making a comeback of sorts in 2021....

Swizz Beatz Is Working On A 2Pac & Notorious B.I.G. ‘VERZUZ’ Battle, Allegedly

Source: Al Pereira / Getty We are only one battle into the 2021 and it seems Verzuz is about to level up. The founders are aiming to bring some late greats to their platform— 2Pac and the Notorious B.I.G. . Last week, Ashanti and Keyshia Cole finally faced off. Even though the event didn’t live up to the hype, Swizz Beatz and Timbaland are already looking ahead. As spotted on Hypebeast the co-creators caught up with ESPN’s Jalen & Jacoby for an interview. During the conversation the duo asked the “Roman’s Revenge” producer what would be his holy grail match; his answer took the masses by surprise. “My dream one…I want [to] figure out how to do Pac and Biggie in a way that the people are going [to] love it” he said. His partner Timbaland was on the line and quickly chimed in w...