PatFast research

The number of new shoppers introduced to eCommerce over lockdown boosted Black Friday weekend total online transaction volumes by 50%, compared to 2019. This is according to data released by online payment gateway PayFast. The company processed a 283% increase in total payment volumes on Black Friday alone compared to a normal busy day such as payday. “This year’s Black Friday spend surpassed the volumes we’ve seen in previous years. The rapid adoption of eCommerce over the course of 2020 has meant that we’ve seen more people shopping online, especially amid fears of a COVID-19 resurgence,” says Jonathan Smit, Founder of PayFast. The highest transaction for the day was R299 950 and online shoppers spent more per basket at R1 243, compared to the 2020 average basket value of R803. “Alongsid...