As electronic music artists continue to adopt NFTs to offer fans unique experiences, industry heavyweights and Bored Ape owners Kygo and Ryan Tedder are now making a collaborative foray into the Web3 space. Kygo and the OneRepublic frontman are longtime creative collaborators, writing on a number of tracks and even performing together on Coachella’s main stage in 2018. They’ve now joined forces to launch Bored Brothers, an animated NFT band featuring their Bored Ape likenesses. For those unfamiliar, the Bored Ape Yacht Club (BAYC) is the world’s preeminent collection of digital collectibles, currently selling for over $300,000 each. The NFT collection counts Madonna, Mark Cuban, Steve Aoki, Justin Bieber and Paris Hilton—among many others—as token holders and ...