Ocesa
Live Nation Finalizes $416 Million Acquisition of Mexican Promotion Giant OCESA
More than two years after it was first announced, Live Nation has finalized the acquisition of a 51% interest in Mexican concert promoter OCESA Entretenimiento, the company announced Monday. Live Nation bought its stake from CIE, a Latin American entertainment company, and media company Grupo Televisa, for MXN $8.84 billion – $416 million at Monday’s exchange rate but $444 million when the deal was announced in July 2019. OCESA significantly improves Live Nation’s presence in Latin America and further expands its international business. In 2019, OCESA’s holding company, Grupo Corporación Interamericana de Entretenimiento, reported $233.2 million in ticket sales to 936 events for 4.3 million fans from 3,400 shows spanning from the U.S. to Colombia, according to Billboard’s 2019 y...
In Mexico, the World’s Third-Largest Concert Promoter Prepares For Live Music’s Return
Alejandro Soberón Kuri talks growth, global trends and the company’s near-deal with Live Nation. Alejandro Soberón Kuri founded OCESA in 1990 to establish Mexico as an obligatory tour stop for international artists. He ended up building a global concert powerhouse third only to Live Nation and AEG. “Mexico may not be the third-biggest country in the world, but it has the third-largest live event promoter,” says Soberón Kuri, 60, from his CEO office in Mexico City — though neither he nor his colleagues have been working there during the pandemic, as major venues remain closed across the country. In 2019, OCESA’s holding company, Grupo Corporación Interamericana de Entretenimiento, produced over 3,400 shows from the United States to Colombia and throughout Central America, ...
