nike
Biggest Football Club Sponsorships in 2020
The global appeal of football makes it a hugely lucrative proposition for brands who are eager to showcase their goods and services. Financial services, sportswear, gambling, airlines and automotive are amongst a plethora of sectors that have some form of financial link-up with the sport. This has allowed clubs such as Real Madrid and Manchester United to become truly global brands that generate huge revenues on an annual basis. Read on as we look at some of the biggest clubs in the world and the money-spinning sponsorship agreements they currently benefit from. Real Madrid According to Forbes, La Liga giants Real Madrid are currently ranked as the most valuable football club in the world. Their total revenue for 2018/19 was more than £665 million, with over 40 percent of that figure gener...
Biggest Football Boot Sponsorships
Modern football is a hugely lucrative business, with the top players able to earn staggering amounts of money during their careers. With regards to overall earnings, Lionel Messi and Cristiano Ronaldo continue to be the highest-paid football stars in the world. The pair have dominated the sport for more than a decade now and are extremely well rewarded for their on-field efforts. A significant proportion of their income comes from endorsements, with big brands eager to associate themselves with two of the greatest players of all-time. Read on as we take a look at how their biggest sponsorships compare with other money-spinning deals in the sport. Neymar – Paris Saint-Germain & Brazil Neymar is currently third on the list of highest-earning footballers behind Messi and Ronaldo, but he i...
Jordan Brand Latest Spin On The Air Jordan 1 Zoom Geared Toward’s “Esports” Athletes & Fans
Source: Nike / Jordan Brand Athletic apparel brands recognize the Esports is the wave and that Esports athletes are very cognizant of the latest heat in terms of footwear. Jordan Brand hopes the latest spin on the Jordan 1 Zoom will catch the attention of button mashers all over the globe. The Air Jordan 1 Zoom “Esports” is the brand’s latest direct attempt at wooing professional gamers and Esports aficionados. The company already let us know they were all in when it comes to Esports with the League of Legends inspired collection. These kicks take all of its hues from competitive gaming with its design, the laces, and the kick’s tongue tag and inner lining feature a striking blue that reminds us of the blue glow the PS4 and PS5 use to signify the system is powered on. Source: Nike / Jordan...
Nike Sues Warren Lotas For Customizing Their Classic “Pigeon” SB Dunks
Source: @warrenlotas / Instagram For years custom sneaker artists have been taking some of the game’s most popular Nikes and Jordans and remixing them into some creative and interesting colorways, but one of them seems to have rubbed Nike the wrong way and is now facing a lawsuit thanks to his work. Highsnobiety is reporting that customizer Warren Lotas has just been sued by the sneaker giant just a few weeks after Lotas began selling some custom sneakers that bared a similar resemblance to Nike’s classic Jeff Staple Pigeon SB Dunks that made sneaker history when it dropped in 2005. Coming in the same colorway as the OG Pigeons, Warren’s remix featured the Nike swoosh with a Jason Vorhees mask and Jeff Staple’s signature pigeon on the heel just like the original. Though this isn’t Lotas’ f...
HHW Gaming: “Madden NFL 21” Free-To Play This Weekend, Introduces SZN1: HI-DEF Content Update
Source: Nike / Madden NFL 21 The NFL is back, no seriously, the National Football League is back, and Madden NFL 21 is celebrating all week long the return of professional football. We’re not gonna lie; we didn’t think during the COVID-19 pandemic we would see a single down of football played in the NFL this year, but we are happy to be wrong here. In celebration of the NFL kicking off its 2020-21 season, EA Sports announced that Madden NFL 21 will be free-to-play this weekend. This will give fans who have been on the fence about the game a chance to experience it for themselves. That’s not all either; EA Sports also revealed that Madden fans will be getting fresh new drip and a field to play on in The Yard mode thanks to the Madden NFL 21 | SZN1: HI-DEF content update. Players can l...
Nike Reveals Freddy Krueger Sneakers For This Halloween
One, two, Nike’s coming for you. Three, four, better check your stores. As Bloody Disgusting reports, the sneaker conglomerate is heading to Elm Street for the Halloween season as they’ve just unveiled a new pair of Air Max 95s inspired by Freddy Krueger. As you can see below, the sneaks are a mix of “Velvet Brown”, “University Red”, and “Team Red”, three colors lifted straight from the dream demon’s iconic sweater. There are also a few quirks to the design, including bloody Swooshes on the heels. Not gonna lie, Nike could have leaned a little harder into the red and green, but we dig the shoes nonetheless. The mesh really adds to the overall sweater aesthetic, and the little red bubbles on the soles just demand to be squeezed. Look for the sneakers to drop sometime in October — hopefully ...
Enugu by-election: APC conducts primary, vows to resist electoral manipulation
Ahead of the October 31 by-election for Isi-Uzo State Constituency, the Enugu State chapter of the All Progressives Congress, APC, has vowed to resist all forms of electoral manipulation. Newsmen report that the seat became vacant following the demise of the member representing the area, late Hon. Chijioke Ugwueze. It was also learnt that the Peoples Democratic Party, PDP, has chosen the spouse of the late lawmaker as its candidate for the election. But the APC at its primary election on Saturday, held at Ikem Uno Community Primary School, in Isi Uzo Council area of the State elected Engr. Macdonald Ejiofor Okwor, as its consensus candidate, vowing to resist any form of manipulation. Speaking to journalists shortly after the exercise which had Comrade Adolphus Udeh as returning officer, an...
HHW Gaming: Nike & Jordan Brand Link Up With ‘League of Legends’ For Gamer-Inspired Drip
Source: Nike / League of Legends Now, this is gaming drip worth fawning over. Nike and Jordan Brand revealed its upcoming collaboration with League of Legends, and it’s F I R E. Ahead of the upcoming League of Legends World Championship, Nike unveiled its gaming-inspired capsule collection in collaboration with the insanely popular MOBA (multiplayer online battle arena) title. Designed with gamers in mind, the LoL collab consists of number Nike footwear staples, an Air Jordan 1, jerseys, and other apparel like tees, hoodies, and a “Conquest” bomber jacket. Source: Nike / League of Legends It’s a no-brainer that Jordan Brand’s only contribution to the collaboration, the Air Jordan 1 High Zoom will be the most sought out piece from the collection. The eye-catching shoe pictured above is said...
NFF to unveil new national team jerseys October
The Super Eagles will launch new jerseys designed by kit-sponsors Nike for national teams in October. This was announced in a statement by the NFF’s Communications Department on Tuesday. Nike Senior Director, Global Communications, Heidi Burgett, had February 5, shared the designs of the new national team’s jerseys on Twitter. “New 2020 kits for Nigeria: Home kit’s hand drawn design fuses the traditional aesthetic of an agbada robe w/ modern football design. Away kit trim is inspired by Onaism. Broader collection of Super Eagles apparel includes a poncho, vest, dress, & more,” Burgett wrote. Burgett’s tweet came after NFF president Amaju Pinnick confirmed to newsmen January 28, that the new national team jerseys would be unveiled in New York, London and Nigeria. Further plans for the u...
Watch Nike’s Emotional & Inspirational Tribute To Kobe Bryant in ‘Better’
Source: Streeter Lecka / Getty This past Sunday (August 23), Nike officially kicked off Mamba Week in honor of the late and great Kobe Bryant, and with the release of exclusive sneakers and jerseys, the shoe and apparel giant also dropped a new film dedicated to the memory of the legendary Los Angeles Lakers superstar. Narrated by Kendrick Lamar, Better captures how Kobe drive to be the best and inspired others across the board to push themselves to become “better players, better mothers, and better artists,” as spit by K. Dot himself. From everyday people looking to better themselves and their health, to other athletes looking to be the “G.O.A.T” in their respective fields, Kobe Bryant indeed showed and proved that a little hard work and determination never hurt anybody. Damn, we mis...
Nike Celebrates Kobe Bryant’s 42nd Birthday With Kendrick Lamar-Narrated Tribute: Watch
Happy birthday, Kobe Bryant. To help commemorate the late basketball legend’s 42nd birthday on Sunday (Aug. 23), Nike teamed up with Kendrick Lamar for a 90-second video highlighting Bryant’s Mamba Mentality of always striving to be better. In the inspirational video, appropriately titled Better, Lamar spits rapid-fire spoken word over a montage of clips from Bryant’s unforgettable career, mixed with footage of recent protests across the United States. “Better friend. Better fighter. Better rider. Better eater. Better leader. Better generation. Better nation,” Lamar says over a soft piano melody. “Just be better. Can you do that?” In a post on its website, Nike described the video as a celebration of the “universal relevance of progress and highlights Kobe’s prolifi...
Peep Nike’s New “You Can’t Stop Us” Commercial Ad
Source: Nike / NIke Leave it to Nike to drop a commercial spot that moves your spirit and fills you with humanity at a time when divisiveness is at an all-time high. To coincide with last night’s return of NBA basketball (we needed that!), Nike has released it’s third spot in their “You Can’t Stop Us” campaign which aims to remind viewers that no matter your gender, race, or any other differences, we’re all one people. Narrated by Megan Rapinoe, the split-screen commercial blends in the kinetic movement of one athlete unto and features some of your favorite athletes including LeBron James, Serena Williams, Colin Kaepernick and Christian Ronaldo. The inspiring montage utilized 4,000 pieces of footage to create the seamless flow of movements that will captivate the eye while stirring the sou...
