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An ‘NBA Jam’ Documentary Is In The Works

Source: EA Sports / EA Sports Before NBA 2K became the go-to video game for basketball fans, NBA Jam was thee arcade game basketball aficionados considered the greatest of all-time. Now more than 25 years after the cartoonish NBA video game made its debut in bodegas and arcades across the world, Variety is reporting that NBA Jam will be getting its own documentary detailing its creation and rise to popularity. Sean Menard (The Carter Effect) has been tapped to develop and direct the documentary about the two-on-two NBA game that racked up more than $1 billion in quarters upon its release. “When ‘NBA Jam’ hit the arcade, I was barely tall enough to reach the joystick and view the screen at the same time,” says Menard. “But while literally standing on my toes, I was completely immersed in a ...

Be Like Mike: How Michael Jordan Built His Iconic Brand

It’s been over 20 years since Michael Jordan won his final championship. A Basketball Hall-of-Famer, six-time MVP, and the leader of two three-peats, Jordan remains a larger than life figure from the way he soared to his superstar status. To imagine a world in which the icon never existed is to wonder what would have happened if Bugs Bunny finally did take that left to Albuquerque. With the airing of ESPN’s 10-part docuseries The Last Dance—which recounts the Chicago Bulls’ final title run with MJ—fans have been reminded of the basketball-great’s importance and brilliance on the court. However, another enthralling component to the weekly event is his Airness’ significance as a global icon off-the-court Need proof? Log onto Twitter while The Last Dance is airing. The only trending topics on...