Music education
Want Guitar Lessons From Metallica? Yousician Launches New Artist Series
“I’ve partnered with Yousician because I hope that anyone at any age feels that now is the right time to learn,” said Mraz in a statement. “Yousician makes it so easy to learn and play. It’s like having a friend to personally guide you on your musical journey.” Hadley Spanier, head of brand marketing and artist relations at Yousician who joined the company in January 2020 after a stint as senior vp and head of marketing at UMG’s Verve Label Group, calls the Spotlight series a “natural progression” for the growing platform, which currently boasts a combined 20 million users across Yousician and its associated guitar-tuning app GuitarTuna. Spanier tells Billboard the initiative grew out of a series of live virtual sessions the platform hosted last year, which saw artists includin...
