Metaverse
A Sasha Flute TV Series? Lizzo Files Trademark Applications for Her Signature Instrument
Lizzo is looking to trademark her signature flute — a.k.a. “Sasha Flute” — for a range of products in both the digital and physical spheres. As first noted by trademark attorney Michael E. Kondoudis on Twitter, the global pop star recently filed a total of seven trademark applications for the instrument that cover a number of arenas, including: NFTs and NFT marketplaces; Virtual environments and digital accessories; Animated TV programs and movies; Toys, including action figures and “dolls in the shape of musical instruments”; Clothing and accessories; Physical and downloadable books. All seven trademark applications were filed with the U.S. Patent and Trademark Office by attorney Peter Nussbaum on behalf of Lizzo, LLC on Sept. 30. A representative did not respond to Billboard‘s request fo...
The feds are coming for the metaverse — from Axie Infinity to Bored Apes
The metaverse is a futuristic iteration of the internet, featuring a digital economy and an immersive virtual environment alongside other interactive features. This relatively nascent space has gained so much traction in recent years that conservative estimates suggest that by 2024, its total valuation could top $800 billion. Meta (the parent body behind Facebook and Instagram), Google, Microsoft, Nvidia, Nike and others have made Fortune-100-sized metaverse splashes. But with great valuations comes great scrutiny from increasingly tech-savvy financial regulators. Unlike traditional tech products, which often spend years putting growth over revenue, some metaverse projects push questionable monetization schemes on their users prior to launching a live experience. Metaverse real estate is a...
UAE Ministry of Economy opens up new headquarters in the Metaverse
The United Arab Emirates (UAE) Ministry of Economy has announced a new headquarters located where anyone in the world can visit — the Metaverse. According to Gulf News, the announcement was made on Sept. 28 by UAE Minister of Economy Abdulla bin Touq Al Marri during the Dubai Metaverse Assembly, with the minister stating “this is not a proof of concept, this is our third address” before giving a live tour of the virtual headquarters. The headquarters will feature a multiple story building, each serving a different purpose. Visitors will be able to take a ticket, which will prompt a “customer happiness center employee” to join the Metaverse and interact with the visitor. [embedded content]Footage from the Dubai Metaverse Assembly. Source: Gulf NewsThe new headquarters will comple...
Nifty News: Napoleon Dynamite cast reunites in Web3 animated series, Sega’s blockchain game and more
The main cast from the cult-classic film, Napoleon Dynamite, is reuniting for an animated series that will be released through blockchain technology. According to a Tuesday report from Hollywood news outlet Deadline, the stars from Napoleon Dynamite have all signed on to voice characters in CyKo KO, an animated rendition of Rob Feldman’s comic book bearing the same name, with a 12-minute pilot to launch on Web3 streaming service Rewarded.TV. Napoleon Dynamite is an indie comedy from 2004 that developed a cult following across the globe despite being shot in just 22 days and having a limited budget of $400,000. The main cast includes Jon Heder, Tina Majorino, Efren Ramirez and Jon Gries. Heder, who played Napoleon Dynamite, will take up the role of the main character, who also bears th...
Disney seeks corporate lawyer for ’emerging technologies’ and NFTs
The Walt Disney Company could be on the verge of expanding into the crypto space after posting a new job for an “experienced corporate attorney” to work on “emerging technologies” such as nonfungible tokens (NFTs) and the Metaverse. According to the Sept. 23 listing on the Disney careers website, the company is hiring for a “Principal Counsel — Corporate Transactions, Emerging Technologies & NFTs” to work on transactions involving NFTs, the Metaverse, blockchain, and decentralized finance (DeFi). Specifically the entertainment conglomerate is seeking someone to provide “full product life cycle legal advice and support for global NFT products” and ensure they comply with all current laws and regulations on U.S. soil and internationally. Other duties include “...
VRJAM’s Visceral 5th Dimension Platform Is a Glimpse Into the Future of Metaverse Raves
Whether or not you agree with the concept of the metaverse, there’s no arguing it’s music’s next frontier. It’s changing the industry as we know it—and VRJAM is one of the biggest catalysts. The accessibility, affordability and sustainability of the metaverse are already being enjoyed by its advocates. But when it comes to live music experiences in the metaverse, VRJAM knows that fan engagement is the real key. For artists embracing Web3, a phrase referring to the next iteration of the internet that promotes decentralized protocols, VRJAM could be a knight in shining armor. After all, it’s not easy building a fanbase these days, but the company’s blockchain-powered platform enables musicians to do it in innovative ways—and monetize it. So VRJAM...
NFTs will bring crypto to billions of users, explains VC investor
Avichal Garg, the CEO and co-founder of Electric Capital, defines himself as “an NFT maximalist” – who believes that nonfungible tokens (NFTs) will play an essential role in bringing crypto to the masses. Unlike other crypto niches, NFTs are relatable to aspects of everyday life such as art, music and games. “I could imagine that NFTs are actually many billions of people because it’s ultimately culture. And that’s something that everybody can participate in and everybody can understand,” said Garg in an exclusive interview with Cointelegraph. [embedded content] In particular, Garg is bullish about NFTs being used in the gaming industry, which he sees growing at an exponential pace. “In 18-24 months from now, I think we’re just going to see this onslaught of (N...
South Korean ministry recommends enactment of special Metaverse laws
The Ministry of Science and ICT (MSIT) of South Korea revealed plans to move away from imposing traditional video gaming laws on the Metaverse. Instead, the ministry decided to issue new guidelines for incentivizing the growth of the budding ecosystem. South Korea’s interest in garnering Web3 and the Metaverse ecosystems is evidenced by the $200 million investment it made for the creation of an in-house Metaverse. Running parallel to this effort, the MSIT identified that imposing older regulations serve as a deterrent to the growth of new ecosystems. In the first meeting of the National Data Policy committee, MSIT noted that “We will not make the mistake of regulating a new service with existing law.” However, discussions around designating the Metaverse as a video game are still on the ta...
Sports Metaverse company secures $200 million funding
Sports Metaverse startup LootMogul secured a $200 million investment commitment from Gem Global Yield, providing the company a share subscription facility of up to $200 million for a 36-month term following an equity exchange listing. The company said that the funding is expected to boost the development of LootMogul’s metaverse focused on sports games, including “building meta (virtual) sports cities around the world with real-world benefits, brands & professional athletes on a true cross metaverse & blockchain (multichain) platform on multiple devices such as Oculus, HoloLens, Web, Mobile & Console,” explained the company in a statement. The deal will allow LootMogul to withdraw funds by issuing equity shares to GEM without a minimum drawdown obligatio...
Animoca Brands continues shopping spree with MotoGP mobile dev acquisition
One of Web3’s leading digital property rights developers, Animoca Brands, announced yet another major acquisition to its increasing portfolio of gaming subsidiaries. The company announced the purchase of WePlay Media, which developed the popular blockchain-game MotoGP Championship Quest, on Sept. 16. According to the agreement, the acquisition is ian effort to bolster user engagement in motorsport mobile gaming. Graeme Warring, the co-founder and chief operating o of WePlay Media and co-creator of MotoGP, called the acquisition an exciting development for both parties as they expand their reach to motorcycle fans across the globe. “Animoca Brands has the ability to reach hundreds of millions of users in core growth demographics to expand the sport’s fan base and create engagement opp...
Entrepreneurs must learn to tackle business risks in the Metaverse
Hyped as it is, the Metaverse remains largely undefined. It’s a challenge to answer the question “What is the Metaverse?” in part because its definition depends on whom you ask. As it stands today, the “Metaverse” includes virtual reality and what we might previously have called “cyberspace” — including digital assets like non-fungible tokens (NFTs), cryptocurrencies and more. In the rush to become the first to innovate in metaverse technology, companies are deprioritizing risk management. But risk management is as critical in the Metaverse as in our physical world — all risk is linked and must be managed in a connected way. If new entrants to the Metaverse are meant to protect against the overwhelming scale and cost of cyber risks, they must learn to identify these risks, continuously mon...
The Metaverse Reality Check that Your Business Needs
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