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Media Consumption

Kenyans Spend More Time Listening To Radio Than Watching TV, Report Shows

Image sourced from Pixabay The Media Council of Kenya released a ‘State of the Media’ report on Thursday which shows that Kenyans spend more time listening to the radio than watching TV. According to the report, Kenyans watch TV for only two hours, which is, according to Gadgets Africa, is below the global average of 3 hours. Kenya’s Media Consumption: Did you know that 21 million Kenyans listen to the radio while the average time per day spent watching TV in Kenya is 2 hours against the global average time at 3 hours, 24 minutes? More statistics here: https://t.co/BhY675MYPj pic.twitter.com/CUcQ2nQNDB — Media Council of Kenya (@MediaCouncilK) January 31, 2022 On top of that, the Kenyans who watch TV only watch it for news and 30% of the people in the country rely on international co...