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4 Ways Haller Farmers App Helps Fight East African Climate Change

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The Haller Foundation and Mara Phones Boost Accessibility to Mobile Technology Across Rural Africa

Digital transformation has been actively and earnestly accelerated across Africa, with more companies and organisations than ever investing time, money and skills towards the goal. This has been pushed even further by the effects of the worldwide COVID-19 pandemic. According to the World Bank, Sub-Saharan Africa has been hit the hardest by the economic impact of COVID-19, with an estimated 23 million people in the region projected to be pushed into poverty by the pandemic. However, there are regions in Africa that this transformation has struggled to reach due to long histories of extensive digital exclusion from even before the pandemic. In these rural areas, the adoption of digital technologies and devices can make a tangible difference to the communities that inhabit them, especially th...

3 Reasons Why African Farmers Should Use the Haller App

Climate change combined with unsustainable farming practices have exhausted the soil across Africa. In addition to the growing lack of arable land, agricultural knowledge and education have proven to be in short supply. With this in mind, the Haller Foundation — a UK registered charity and Kenyan NGO — devised a plan to provide farmers across the continent with the information, skills and infrastructure they need to thrive through an award-winning mobile app called Haller Farmers.  Here are three reasons why African farmers should use the app: 1. Haller Farmers has been designed by farmers for farmers  /* custom css */ .tdi_3_65f.td-a-rec-img{ text-align: left; }.tdi_3_65f.td-a-rec-img img{ margin: 0 auto 0 0; } Initially launched in 2014 and redeveloped as a native, downloadable...

Mara Phones Unveils its First Store in South Africa

Mara Phones has officially opened its first experience store at the Maponya Mall in Soweto, South Africa – exactly one year after it launched the country’s first smartphone manufacturing facility. According to the company, this marks a step in the right direction for Africa’s home-grown smartphone brand – noting that it hopes to open 50 Mara Experience Stores, both company-owned and independently operated, before the end of 2022. “The launch of the first Mara Experience Store cements our commitment to expand our retail footprint in South Africa and to make it easier for customers to experience and purchase our smartphones,” says Sylvester Taku, Head of Growth at Mara Phones South Africa. “Opening the first Mara Experience Store in Soweto’s first mall makes a positive statement about our be...