Julien Genestoux
Content creators introducing a new paradigm with NFTs
Nonfungible tokens (NFT) have created an environment where artists can take control of their work and finances. Experts agree that artists and creators that tokenize their work and issue it as NFTs no longer have to deal with third-party intermediaries. Although galleries have traditionally done the leg work in attracting buyers, they are seeing their utility diminish as cheaper decentralized apps (DApps) make it easy for investors to connect directly with their favorite artists. This is creating a new paradigm in the creator economy driven by NFTs. As the creator economy has topped $100 billion with plenty of upsides, and NFT marketplaces OpenSea and LooksRare doing over $100 million in daily volume according to market tracker DappRadar, it makes a lot of sense for creators to figur...
