Joey Akan

As the world shut down last year, Africa’s leading gospel artist, Sinach, was expanding her coast. How did her 2015 record, ‘Way Maker’ become the comfort song of a global pandemic? “She wants you to watch her rehearsal too,” Sinach’s A&R, Toba tells me, guiding me through the compound from a small desk office, into the larger apartment where faint, discordant music briefly escapes into the quiet neighbourhood. Inside her Lekki office apartment, Sinach stands in the centre, surrounded by a 19-piece orchestra. It’s a big rehearsal, Toba tells me. Sinach is slated for a Youtube live virtual performance over the Easter weekend. It was a marketing play to amplify her latest album, Greatest Lord, and bring new content to millions who follow her on the video-sharing platform. As it...