Image sourced from IT Web Small and medium enterprises (SMEs) have been severely affected by the pandemic – many of which are struggling to ensure continuity, let alone achieve sustained growth. However, the news is not all negative. We have also seen countless examples of entrepreneurs rising to the challenge and tackling the unexpected head-on. SMEs who move quickly to take advantage of new technology business models are not only keeping afloat but are actually thriving. According to an article by the World Economic Forum (WEF), SMEs make up 90% of formal businesses in South Africa. These businesses contribute 34% to the country’s GDP and employ up to 60% of the labour force. For this reason, it is crucial that these small businesses continue to embrace technology and digital solutions i...