Indian Music Industry
In India’s Price-Sensitive Market, Will Customers Finally Pay For Streaming?
Only two countries — China (45% ad-supported), the seventh-biggest market, and Venezuela (58%), IFPI’s lowest-ranked sector — rely more on ad-supported audio streams than India (38%). And China, for the first time, generated more revenue last year from subscription-supported streams than ad-supported streams, IFPI figures show. Lodha, who previously was an executive at hospitality chain OYO Rooms, says it’s time to change India’s revenue paradigm. To help Gaana regain its edge in India’s crowded streaming market against its well-financed competitors, he’s focusing on boosting subscription income, which he says is more important than hitting Gaana’s target of 500 million MAUs — a figure at which he says the streaming platform would finally turn profitable. Subscription income fell from 33% ...
After Long Delay, India Launches International Singles Chart
Global pop hits dominated the inaugural chart, with BTS’s “Butter” topping the list, followed by Dua Lipa’s “Levitating” (No. 2), Lil Nas X’s “Montero (Call Me By Your Name)” (No. 3), Justin Bieber, Daniel Caesar and Giveon’s “Peaches” (No. 4) and Olivia Rodrigo’s “Good 4 U” (No. 5). BTS and Rodrigo tie for the most entries with three songs each in the top 20. The K-Pop group’s enduring hits “Dynamite” and “Life Goes On” sit at No. 8 and No. 20, respectively, while the fast-rising Disney star’s “Deja Vu” and “Drivers License” occupy the No. 18 and No. 19 positions. Sony Music Entertainment and Universal Music Group jointly lead all labels with seven hits on the chart. Warner Music Group has five. The only independent label on the list is Canada’s Namah Music Group whose “Jalebi Baby” by Ca...
