When the folks at Apple aren’t warding off data privacy complaints, apparently they’re honing in on their selector abilities. The company recently revealed their “completely redesigned” MacBook Pro, using music by electronic superstars REZZ and Deathpact as a soundtrack. In a tech-meets-techno dream mashup, Apple opted to sync the duo’s recent single “Chemical Bond” to showcase the newest iteration of the brand’s flagship laptop. The menacing “Chemical Bond” will appear on REZZ’s upcoming spiral LP, an album she has said will “showcase an evolved version” of her music. Check out the Apple reveal below via CNBC. Recommended Articles Apple recently tied a bow on this year’s Apple Even...
In the highly competitive market of music streaming, TIDAL‘s strength has always been separating itself from the rest of the pack. With the recent revamp of the platform’s DJ tools, they are set to be the only one transforming the art of DJing in their own unique way. TIDAL has long offered integrations with Serato, djay Pro, Pioneer, Denon, and Virtual DJ, but now offers DJUCED and edjing as well. This means DJs will be able to select music from their TIDAL library and stream high-fidelity tracks directly to a myriad of DJ software. In continuation of their pursuit to influence the art of DJing, they’re offering curated playlists for DJs to choose from, such as rap instrumentals and afrobeat hits. Guest playlist curators like D-Nice also offer their own p...
Right now there are over 60,000 tracks uploaded to Spotify each day, and every artist’s new release competes with nearly 100 million others for attention. In other words: good luck getting discovered. To help artists increase their chances of standing out and to enable labels to find and sign them faster, legendary DJ and techno producer UMEK and his team at Viberate have created a comprehensive tool. Viberate is a research and analytics platform that monitors all major social, streaming and music channels (radio, Spotify, Beatport, Instagram, YouTube, etc.) in one place. “We wanted to turn data into useful insights,” UMEK told EDM.com. “We as artists need this kind of info to grow our streaming and radio numbers, engage our fans, find potential gigs and markets, and also...
Electronic music artists and enthusiasts tend to have a fascination with showcasing the darkest elements in the universe. We’ve seen everything from Vantablack-covered stage setups to beats made from NASA X-rays to… music generated from a black hole? You may be thinking to yourself, “How does one create music from space where there is no sound?” Well, that little limitation wasn’t going to stop Belgian mathematician Valery Vermeulen, who thought outside the box to create a three-track project called Mikromedas SrgA+. Vermeulen leveraged data gathered by Voyager Satellite, a space probe located over 14 billion miles away, to synthesize electromagnetic radiation waves being emitted from black holes and turn them into musical composition...
The underlying investment thesis underpinning the red-hot NFT movement is starting to become a whole lot clearer. Republic, a New York based investment platform founded in 2016, is joining the NFT movement with the introduction of its newest vertical, Republic Music. Historically, Republic has been a conduit for startups across a myriad of sectors to raise capital. Since its inception, Republic has held a competitive edge compared to other investment platforms due to its ability to offer access to startup investing to retail investors, a field that has historically been available exclusively to accredited investors (individuals with income exceeding $200,000 annually, or high net worth individuals with over $1 million). With Republic Music, the company is once again empower...
Alesso is going big for his NFT debut, taking fans on an audiovisual journey through the cosmos. The forthcoming series, dubbed “Cosmic Genesis,” arrives via the eco-friendly NFT startup OneOf, a platform specifically tailored to meet the red-hot demand for artists and musicians joining the digital collectible revolution. For fans who choose to embark on Alesso’s non-fungible token journey, the promise of free, limited edition drops await. The Swedish dance music luminary will use social media to reveal cryptic clues, which will need to be decoded through the use of a special decoder NFT. The decoder, your guide to unlocking Chapter 1 of the Cosmic Genesis story, can be attained by opting in on the OneOf website. Fans who successfully decode the message will have the Chapter 1 token ...
A recent study conducted by neuromarketing company Neuro-Insight for Spotify found that digital audio is more likely to engage long-term memory for details and past memories than radio, TV, social media, or digital video. The study isn’t peer-reviewed so it’s not entirely concrete, but it did reveal a few interesting data points. Neuro-Insight’s goal is to provide brands a better understanding of users’ brain activity while consuming different types of content. Spotify’s partnership with Neuro-Insight allowed them to study more than 600 subjects as they listened to various kinds of content on the platform, including rock music, rap, Latin music, and even advertisements. The researchers collected data in real-time of the subjects’ brains using steady stat...
Daft Punk‘s legacy will live on forever, especially when their biggest hits are remade using Tesla coils. To achieve this level of musicality, Fabricio H. Franzoli from the Franzoli Electronics YouTube channel meticulously tweaks the coils’ phase, pulse width, and firing frequency of the energy from the coils. By doing so he’s able to get them timed properly and formulate a song. Franzoli has done a few electrifying Daft Punk covers with the Tesla coils, but he doesn’t only perform music from the legendary robots. He also did a cover of a-ha’s “Take on Me” (but dubbed it “TAKE on ELECTRICITY”) using an “Easy-Flyback” driver, which is available on his website. That performance is achieved using the same methods as the Tesla c...
Your favorite TikTok creators’ videos might soon have a price tag attached. TikTok is opening its arms to the NFT movement with its new TikTok Top Moments initiative, which will see popular creators minting NFTs for auction featuring some of the most recognizable and sharable moments to happen on the platform thus far. According to a press release issued by TikTok, the company sees NFTs as an untapped growth vector in its ongoing efforts to help drive content monetization for creators. The first drop, consisting of six unique one-of-one NFTs, will allow users the potential to buy a historical TikTok moment. One example is Rudy Willingham’s stop-motion cutout video featuring a dancing Lil Nas X. Willingham was tasked with creating 81 unique cutouts—one per frame—in o...
Coinbase is banking on the electronic music community to help drive its growth prospects. In a series of new strategic sponsorships, dance music fans will be able to catch Coinbase at two upcoming editions of EDC in Las Vegas and Orlando respectively. The appearances will follow a recent activation on Randalls Island in New York City. Surprisingly, the leading U.S. cryptocurrency exchange platform will be onsite demoing new experiential activations related to NFT technology. Coinbase is setting up shop and erecting physical NFT galleries, which will feature unforgettable music festival moments past and present. This year EDC Orlando is surpassing its 10-year anniversary milestone. To celebrate, Coinbase’s NFT gallery will take fans back on a trip down memory lane. Fans will...