Formula 1
NFT rides shotgun as Red Bull Racing closes out F1 season
Cryptocurrency and blockchain technology firms continue to feature in the world of Formula 1, with a nonfungible token (NFT) making its mark on Red Bull Racing’s vehicles to close out the 2022 calendar. Red Bull Racing dominated the F1 season, topping the constructors’ standings, while Max Verstappen closed out the drivers’ standings for a second consecutive season. With the curtain closing on 2022’s race schedule in Abu Dhabi on Nov. 20, the team’s cars will feature an NFT on their livery in what is being called a first in F1. Red Bull Racing struck a deal with cryptocurrency exchange ByBit as a Principal Team Partner in February 2022, one of a handful of cryptocurrency firms sponsoring teams in Formula 1. The exchange’s logo will feature alongside Lei the Lightning Azuki, an NFT artwork ...
Esports team TSM suspends $210M sponsorship deal with FTX
Professional esports organization Team SoloMid (TSM) (previously TSM FTX) has suspended its $210 million sponsorship deal with the now-bankrupt FTX crypto exchange “effective immediately” following the cryptocurrency trading platform’s shock collapse last week. The United-States-based esports organization made the announcement in a Nov. 16 tweet to its 2.2 million followers, adding that the decision was made after “monitoring the evolving situation and discussing internally.” We’ve suspended our partnership with FTX effective immediately. pic.twitter.com/u8vQSWnAbX — TSM (@TSM) November 16, 2022 The $210 million deal was put to paper in Jun. 2021, which resulted in the renaming of TSM to TSM FTX. At the time of the deal, the esports organization said it would allocate its new re...
Afrojack and DubVision Join Forces for F1 Grand Prix Official Theme Song, “Feels Like Home”
What a moment for Afrojack and DubVision. Over the weekend, they experienced the full-tilt rapture of racing’s highest level, joining forces for the official theme song of the 2022 Formula One Dutch Grand Prix, “Feels Like Home.” Prior to the start of the race, the Dutch dance music stars performed their uplifting anthem live on the grid for tens of thousands of fans. “We have been polishing the track together with Afrojack, to make sure that the energy matches the excitement that comes with Formula 1 and the races,” said DubVision in a joint statement prior to the performance. When the dust cleared, it was Dutch compatriot Max Verstappen who came out on top, crossing the the finish line to continue his dominance of the 2022 Formula One season. The f...
Listen: EA Sports’ F1 2022 Racing Game Features an All-EDM Soundtrack
Electronic music continues its unexpected crossover into the world of Formula 1 racing with EA Sports’ upcoming game. As we saw firsthand at Red Bull Racing’s Guest House party at the Miami Grand Prix last month, electronic dance music has slowly become the de facto genre of the high-speed sport. The developers at EA Sports have taken notice and revealed that for the first time ever, this year’s F1 video game will feature an all-EDM soundtrack. Gamers will be able to blaze through racetracks to the sounds of “Fallaway” by RL Grime and Baauer, “Renegade” by Kavinsky and Cautious Clay, “Channel 43” by Wolfgang Gartner and deadmau5, and “Carry Us” by LP Giobbi and Kaleena Zanders, among many others. The complete list ...
Five Unforgettable Moments From Red Bull Guest House During Miami Grand Prix Weekend
There’s more to Red Bull than the caffeine boost. It’s no secret that the prolific energy drink brand has successfully parlayed its consumer appeal into a thriving lifestyle brand making its name synonymous with discovering the many thrills life has to offer. There’s arguably no better testament to the success of the company’s ventures off the shelf than Red Bull Racing, an effort that has the brand perennially on the minds of the sport’s exponentially growing fan base of 430 million and counting. Another experience that we suspect will grow to become inextricably intertwined with Red Bull Racing over time is Red Bull Guest House. Historically, Red Bull Guest House, a curated, invite-only showcase experience, and Red Bull’s efforts on the racetrack have remained distinctl...
Max Verstappen Wins His First Formula 1 World Championship
Max Verstappen has secured his first Formula 1 World Championship at the age of 24, defeating Lewis Hamilton in a dramatic season finale at the Abu Dhabi Grand Prix to become the first Dutch world champion. Verstappen and Hamilton lined up at the Yas Marina Circuit level on points, setting the scene for a historic showdown. The Dutchman began the race in pole position after a brilliant qualifying lap but was quickly overtaken in the first corner by Hamilton who dominated the race for the majority of the Grand Prix. Though Hamilton veered off track off to pass the Red Bull driver to avoid a collision, the stewards decided not to act on the incident due to Hamilton having established a substantial lead. Red Bull later threw everything they had at Hamilton, pitting Sergio Pérez to hold the Me...
Watch NERVO Perform DJ Set From Hot Air Balloon in Brazil for Formula 1 Racing
NERVO have taken their DJing skills to new heights—literally. In a takeover for the 2021 São Paulo Grand Prix, the beloved sisterly duo welcomed Formula 1 Racing back to Brazil last week by performing a DJ set live from a hot air balloon. Their pie-in-the-sky performance took place above the Autódromo José Carlos Pace, better known as Interlagos, a famed racetrack in São Paulo. Just like the breakneck speed of F1’s racecars, NERVO’s performance was electrifying. Livestreamed in partnership with Beatport, the set featured a number of their own fan-favorite originals, like “Horizon” and “Basement,” as well as much by Vintage Culture, Quintino, Fedde Le Grande, and more. You can watch the full stream below. Recommended Articles “We̵...
NERVO to Take Flight In Hot Air Balloon for DJ Set at São Paulo Grand Prix
As engines start to rev on the ground in São Paulo, NERVO will be preparing for liftoff. Dance music’s favorite sisterly duo will be ringing in the return of Formula 1 Racing in Brazil with a particularly uplifting performance—straight from a hot air balloon. Kickstarting the event on Sunday, NERVO are scheduled to fly over a massive crowd of approximately 170,000 at Interlagos. The event will easily be Brazil’s largest since the onset of the pandemic. Leading up to their hotly anticipated flight, NERVO were joined by McLaren driver Daniel Ricciardo onstage for a launch performance event, which also included Brazilian DJ duo Cat Dealers. “We’ve played in some pretty exclusive venues around the world, but I don’t think anything compares to betting on a hot...
Shaquille O’Neal Joins Impressive Lineup at the 2021 Formula 1 U.S. Grand Prix
Shaquille O’Neal, affectionately known in electronic music circles as DJ Diesel, has been added to a unique lineup for the Formula 1 U.S. Grand Prix at Circuit of The Americas, the largest outdoor venue in Austin. The event is expected to bring more than 360,000 attendees and will take place from Friday, October 22nd to Sunday, October 24th. Diesel will perform alongside Twenty One Pilots, legendary “Piano Man” singer-songwriter Billy Joel, and iconic soul-funk band Kool & The Gang. The Basketball Hall of Fame member-turned-EDM-star has continued to turn heads in the dance music space due to his heavy-hitting DJ sets and love of dubstep music. He even crowd-surfed at Lost Lands just last month. Shaq is also on the lineup for EDC Las Vegas 2021, which wi...
The Role of Connected Technologies in the Automotive Sector
After many months of downtime, the much-anticipated resumption of major motorsport races has begun. However, like all other real-world sports, there have been various changes brought about because of the COVID-19 pandemic. For example, a series of amendments were made to almost everything in Formula 1 – from the race-start procedures and team operational rules to podium ceremonies. Some say the Coronavirus may change motorsports forever. However, what has already changed both motorsports and vehicles forever is connectivity, which has thrived in the past decade. How did the decade change both racing and ordinary cars? Motorsport enthusiasts may characterise the past decade as the era of two outstanding racers – Sebastian Vettel and Lewis Hamilton. But for F1 engineers and the bigger backst...
