Farmville
‘Off the charts’: Zynga blockchain exec praises P2E gaming talent
Hot off the news that the FarmVille and Words With Friends developer Zynga will release the first nonfungible token game this year, Zynga’s blockchain gaming aspirations are taking shape. Matt Wolf, marketing veteran with experience at Electronic Arts and Sega, is the new vice president of blockchain gaming for Zynga. He’s setting up a new team, bringing a wealth of “traditional gaming” experience to play-to-earn (P2E). In an interview with Cointelegraph, he said the talent pool in P2E gaming is: “Off the charts in terms of economics and traditional finance firepower — incredible people. Also, on the innovation side and on the technology side, it’s off the charts.” However, he surmised many gamers’ thoughts when commenting on the gamification elements of nonfungible tokens (NFT)...
FarmVille developer Zynga set to release first NFT game this year
San Francisco-based game developer Zynga, best known for the FarmVille and CSR Racing series, has announced plans to release its first blockchain and NFT-based games this year. The billion-dollar game studio first made waves in the crypto world last year after appointing 30-year gaming industry veteran Matt Wolf as Vice President of Blockchain Gaming to lead the company’s charge into the burgeoning industry. Zynga has also announced plans to increase the current blockchain gaming team from 15 employees to anywhere up to 100 by the end of this year. The company may also soon fall under the umbrella of video-game colossus Take-Two Interactive, publisher of Grand Theft Auto which publicly announced a $12.7 billion dollar acquisition move set to close in the first quarter of 2023. Speaking on ...
