Duke Concept

While Burna Boy will make history this spring when he becomes the first Nigerian artist to headline New York’s Madison Square Garden, the April 28 concert also marks a major milestone for promoter Osita “Duke” Ugeh, CEO of concert promoter Duke Concept, who has spent the past 10 years bringing African artists to the U.S. With Burna Boy’s Madison Square Garden show, Ugeh — who’s Nigerian-born and based in New York — launches a new joint venture with Live Nation to co-promote African artists touring in the U.S. Through Duke Concept, Ugeh and Live Nation have been co-producing concerts together for years, and under the new arrangement, Ugeh will retain the autonomy to continue to independently promote his own events. “Over the past few years working with Duke, our relationship has grown immen...