digital platforms
African Union Unveils New Digital Vaccination Platforms
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Mukuru Expands its Services
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AfDB Approves $2-Million Technical Grant to Boost Electricity Reforms
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Salesforce Partners with TikTok
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Twitter Shareholder Sues Elon Musk for Share Price ‘Manipulation’
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Uber Hits One Billion Trips Milestone in Africa
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In-chat Payments Help CMOs Address Costly Breaks in Customer Journeys
Chat Commerce is taking the lead when it comes to helping brands convince users to complete customer journeys. In fact, a simple, safe payment link within a WhatsApp message could hold the key for many companies, especially those in financial services, struggling with customer conversion, acquisition, and even cart abandonment. As user behaviour has shifted, organisations are relying more and more on their digital channels for topline revenue generation. However, the teams responsible for designing and managing those digital channels are feeling the pressure with the latest data from Clickatell’s latest Chat Commerce Trends Report showing 81% of customer service leaders saying they are compensated based on performance and sales within their teams. “When we surveyed more than 340 senior cus...
In-chat Payments Help CMOs Address Costly Breaks in Customer Journeys
Chat Commerce is taking the lead when it comes to helping brands convince users to complete customer journeys. In fact, a simple, safe payment link within a WhatsApp message could hold the key for many companies, especially those in financial services, struggling with customer conversion, acquisition, and even cart abandonment. As user behaviour has shifted, organisations are relying more and more on their digital channels for topline revenue generation. However, the teams responsible for designing and managing those digital channels are feeling the pressure with the latest data from Clickatell’s latest Chat Commerce Trends Report showing 81% of customer service leaders saying they are compensated based on performance and sales within their teams. “When we surveyed more than 340 senior cus...
In-chat Payments Help CMOs Address Costly Breaks in Customer Journeys
Chat Commerce is taking the lead when it comes to helping brands convince users to complete customer journeys. In fact, a simple, safe payment link within a WhatsApp message could hold the key for many companies, especially those in financial services, struggling with customer conversion, acquisition, and even cart abandonment. As user behaviour has shifted, organisations are relying more and more on their digital channels for topline revenue generation. However, the teams responsible for designing and managing those digital channels are feeling the pressure with the latest data from Clickatell’s latest Chat Commerce Trends Report showing 81% of customer service leaders saying they are compensated based on performance and sales within their teams. “When we surveyed more than 340 senior cus...
What You Need to Know to Soar in the Digital Marketing Industry, According to Jordan Epstein
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Affordable & Reliable Internet Access Critical to Economic Growth, Standard Bank Says
Image sourced from Regent Lighting. In the post-COVID-19 environment, access to digital devices and the internet has become a must-have for school assignments, healthcare, communicating with friends and family, finding a job, or starting a business. Yet many South African families remain unconnected and are thus excluded from the opportunities that connectivity provides. According to The State of ICT in South Africa report, most South Africans cannot afford to connect online due to data costs, and lack of internet-enabled devices. Data costs in South Africa are notoriously high when compared to other emerging markets, with research showing that SA’s data costs are about six times higher when compared to other emerging economies. “But the pandemic, which has accelerated the reliance on digi...
