Data Collection
6 Steps to Properly Collect Data for Your Company
Image sourced from Pixabay In today’s corporate world data is power, and for a business strategy to be worthwhile, it must be supported by substantial data. Moreover, without research, it will be difficult for organisations to identify areas of improvement. It is important for business owners to learn how to collect relevant data. In order to be usable, data must be accurate, complete, timely, and reliable – not just a random set of facts with no purpose. With the right context, data can help your organisation make informed, critical decisions. Why is Data Collection Necessary? For a variety of reasons, several types of data are collected and measured. For example, business owners can look into the purchasing histories of their customers to find out which products are popular among specifi...
How the Cookie Armageddon is Improving Customer Experiences
Deprecation of the use of third-party cookies in browsers has been delayed to 2023 due to the complexity of the move for many organizations. The end of third-party cookies is indeed a big change that requires urgent attention by organizations if they are going to be able to even meet the extended deadlines. Cookies have been a major customer engagement driver and have been used extensively to obtain customer data to deliver more relevant customized experiences for customers. Enterprises need alternative strategies around data collection and identity management to help them lead their organizations through this change. On the 2nd of September, a webinar titled: How the Cookie Armageddon is Improving Customer Experiences will be held to explore the business challenges and opportunities aroun...
Reports: Governments ‘gender blind’ to coronavirus’ ‘greater impact’ on women
Governments are putting women and girls at greater risk of the health and socio-economic impacts posed by the coronavirus pandemic, two global studies released Wednesday show. They called on leaders to prioritise gender equity in their response to the health crisis. Two studies, one from a global research partnership led by the Global Health 50/50 Project in London and another by the Center for Global Development (CGD) in Washington, were released Wednesday to coincide with World Health Day that highlight major failings by national governments to consider sex or gender in their COVID-19 policies. Since the start of the pandemic in March 2020, several studies have pointed to the disproportionate impact of the pandemic on women. Many women have shouldered a heftier burden taking on more unpa...
Nigeria to begin business sample census October 12
File Photo The National Bureau of Statistics, NBS, is to commence National Business Survey after 22 years. The statistician General of the Federation, Dr. Yemi Kale, announced this on Monday while delivering a keynote address at the Training of Trainers for the National Business Sample Census (NBSC) 2020 in Abuja. Kale said the information emanating from the census activity would be primarily useful in understanding the nature and structure of the economy, as well as providing a sound business frame for the conduct of economic surveys in the country. The Business Census also known as an Economic Census is a statistical exercise that involves the enumeration of formal and informal business establishments across the country. During this process, commercial and industrial business operations ...
