Com Truise

Coinbase’s viral Super Bowl advertisement was a hit. For Coinbase, it was a hit to their servers. The commercial was simply a QR code that bounced around the screen like the classic DVD logo in the 90s. It was a simple and ingenious marketing strategy, and the traffic that Coinbase received during the ad’s 60-second run time temporarily crashed the company’s servers. But the music was also a hit. The track from the commercial was created by electronic music veteran Com Truise, who sampled the melody of a motown classic and produced an eerie chillwave song. “Money (That’s What I Want)” was originally written by Berry Gordy and Janie Bradford. Barrett Strong was the first artist to record and release the track in 1959 before The Beatles and The Kingsmen ea...