beer
Budweiser Releases Word Up! Magazine Notorious B.I.G. Tribute
One of America’s most beloved beers is saluting one of the culture’s most beloved MC’s. Budweiser has just released an issue of Word Up! Magazine in tribute to The Notorious B.I.G.. As spotted on Hype Beast the King of Beers has partnered with the late great rapper’s estate to bring back one of Hip-Hop’s most influential publications. […]
MetaBrewSociety to offer voting rights over a brewery via NFTs and DAO
Munich-based MetaBrewSociety (MBS) will soon offer voting rights on the business decisions of a physical brewery via nonfungible tokens (NFTs) and a decentralized autonomous organization (DAO). The MBS was formed in February this year by a group of beer-loving NFT investors and entrepreneurs that came up with the idea to combine a brewery with the Metaverse, a DAO and NFTs to create a “tangible IRL utility that carries a concrete value” for participants. As part of the project, MBS will offer a range of tokenized “beer share” certificates that offer varying levels of governance rights over a physical brewery in Munich that will also have a presence in the Metaverse. The Sandbox platform is being considered as a potential location. All of the NFTs will entitle the holder to at least 100 can...
Pantera’s New “Vulgar Display of Lager” Beer Packs a Wallop
A new Pantera beer boasts the clever name Vulgar Display of Lager, and like the album that inspired its name, it packs a punch in both its design and its 5.9% alcohol by volume (ABV). The new brew, which starts shipping on April 5th, takes the iconic artwork of the dude getting punched in the face from Pantera’s classic 1992 album Vulgar Display of Power, and displays it on the can, making it an instant collectible. In fact, it’s being released in partnership with Knucklebonz, a company known for its collectible statues of rock bands. As for what’s inside the can, an official description describes the beer as having a “complex flavor profile that is cold fermented for the crisp and refreshing experience you’d expect from a world class German Lager.” Advertisement Related Video “We’ve been ...
Rush Announce Canadian Golden Ale Beer, Share Fun Promo Clip with Geddy Lee and Alex Lifeson: Watch
Rush are getting into the beer business. The legendary prog-rock band has announced Rush Canadian Golden Ale, in collaboration with Toronto’s Henderson Brewery. The genesis of the beer started when Geddy Lee was handed an Iron Maiden Trooper Ale after a Rush concert during their R40 tour. The singer-bassist jokingly wondered aloud why Rush didn’t have their own beer. From there, the wheels were set in motion, leading to the partnership with Henderson Brewery. Guitarist Alex Lifeson, who has been dubbed the band’s “Beer Scientist,” stated, “Rush Canadian Golden Ale is golden in color with a dense ivory head. It has an earthy aroma with hints of orange-peel, pine and spicy rye. While the emphasis is on refreshment, there are elements of pine, rye spice and a citric hop flavor that add to the...
Rush Announce Canadian Golden Ale Beer, Share Fun Promo Clip with Geddy Lee and Alex Lifeson: Watch
Rush are getting into the beer business. The legendary prog-rock band has announced Rush Canadian Golden Ale, in collaboration with Toronto’s Henderson Brewery. The genesis of the beer started when Geddy Lee was handed an Iron Maiden Trooper Ale after a Rush concert during their R40 tour. The singer-bassist jokingly wondered aloud why Rush didn’t have their own beer. From there, the wheels were set in motion, leading to the partnership with Henderson Brewery. Guitarist Alex Lifeson, who has been dubbed the band’s “Beer Scientist,” stated, “Rush Canadian Golden Ale is golden in color with a dense ivory head. It has an earthy aroma with hints of orange-peel, pine and spicy rye. While the emphasis is on refreshment, there are elements of pine, rye spice and a citric hop flavor that add to the...
Gorgon City Launch Custom Line of Album-Themed Beer
Gorgon City are here to ruin your summer six-pack. You’ll get that pun in a moment. As if we didn’t drink enough during the pandemic, the renowned dance music duo have launched a custom line of beer to celebrate their new album Olympia. They teamed up with the Manchester-based brewing company ShinDigger to distribute the brew, a New England style IPA. The special NEIPA recipe was crafted using a home-brewing kit developed by Kye of Gorgon City, who is an avid home-brewer. For the teetotalers out there, a NEIPA—or New England India Pale Ale—is an unfiltered IPA or Double IPA with high hop levels and a cloudy appearance. Gorgon City and ShinDigger’s “Olympia 6%” beer. ShinDigger The collab marks the second time Gorgon City hav...
The Bronx Announce Limited Edition Beer, Unleash New Song “Watering the Well”: Stream
<span class="localtime" data-ltformat="F j, Y | g:ia" data-lttime="2021-05-27T18:43:08+00:00“>May 27, 2021 | 2:43pm ET Punk vets The Bronx are readying the release of their new album, Bronx VI, out August 27th. To celebrate the latest single, “Watering the Well”, the band has announced a limited-edition beer in a partnership with Fall Brewing Company. The new song is another scorcher in an ongoing series of singles that the band is also releasing on separate 7-inch vinyl. Let’s just say, the galloping pace and rousing anthemic vocals won’t sound worse after a few beers. “‘Watering the Well’ is equal parts rock ‘n’ roll rendezvous and back alley Bronx beatdown,” Bronx vocalist Matt Caughthran said in a press release. “With an opening riff that doubles as...
Iron Maiden Announce New Hellcat India Pale Lager Craft Beer
<span class="localtime" data-ltformat="F j, Y | g:ia" data-lttime="2021-05-10T16:34:25+00:00“>May 10, 2021 | 12:34pm ET Iron Maiden have added to their family of craft beer with the new Hellcat India Pale Lager, arriving this fall. The 6% ABV beer is a new collaboration with BrewDog, which states that the lager is where “hops and malts collide.” Sporting a hazy gold appearance and a citrus-forward flavor with a malty backbone, the beer touts a complex taste and a strong potency — just like the music of Iron Maiden. “I’ve been looking for the perfect partner with whom to bring a fresh, exciting beer to the US,” said Iron Maiden singer Bruce Dickinson. “I’ve long been an admirer of BrewDog, not just because of their beers, but also of their attitude and s...
US workers enticed with bonuses, time off to get coronavirus vaccine
As Covid-19 vaccination drives get into gear across the United States, some businesses are offering transportation, paid time off and bonuses of up to $500 to encourage workers to get the jab. Labor-intensive industries like slaughterhouses, supermarkets, and farms, whose workers are at higher risk of contracting the virus, have taken the lead, with several large grocery chains offering two to four hours of paid leave time for employees to get vaccinated. “Providing accommodations so employees can receive this critical vaccine is one more way we can support them and eliminate the need to choose between earning their wages and protecting their well-being,” Jason Hart, CEO of supermarket chain Aldi, said in January. Others have taken advantage of Centers for Disease Control and Prevention re...
Deftones Announce Ohms Pale Ale Craft Beer
Chino Moreno of Deftones (photo by Debi Del Grande), Ohms Pale Ale (courtesy of Belching Beaver) Deftones and California brewery Belching Beaver have announced their latest craft beer collaboration, Ohms Pale Ale. The new beer continues the five-year partnership between the band and the Oceanside brewery. Deriving its name from Deftones’ excellent 2020 album, the dry-hopped ale comes in at a solid 5.5% ABV. “The first thing you’ll notice is the bright, citrusy aromas,” Belching Beaver states in a social media announcement. “There’s plenty of lemon peel, grapefruit, and pineapple aromas with a blend of some light pine to give a more nuanced and complex tableau that isn’t found in a lot of pale ales. The finish is nice, light, and very refreshing. Hands down, one of the best thirst-quenching...
Frank Zappa’s Birthday Celebrated with New Branded IPA
Celebrate Frank Zappa’s birthday (December 21st) this year with the perfect boozy stocking stuffer: the Zappa-inspired “Why Does It Hurt When IPA?”. The new and cleverly titled beer is a collaboration between the Zappa Family Trust and San Diego’s Duckfoot Brewery Company. The West Coast-style IPA is brewed with so-called “ZAPPA hops”, Simcoe and Cascade, said to be as “hugely eclectic” as the late rock icon himself. According to a press statement, the beverage promises “notes of passion fruit, spice and grapefruit,” a noted favorite of Zappa’s. In addition to these bright flavors, the packaging for the new beer features never-before-published photos of Zappa himself playing guitar while sitting on the toilet. Indeed, this IPA loves to fold in all the jokes: there’s Zappa on the can a...
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British premier says no reason to change coronavirus unlocking plans
British Prime Minister Boris Johnson on Saturday said he saw nothing in the COVID-19 data to change his plans for a piecemeal easing of lockdown in England, with the next major steps due to take place next month. Johnson said he looked forward to getting his hair cut and having a pint of beer in the garden of a pub, among the activities permitted if stage two of his unlocking plan proceeds on April 12. All non-essential shops are also due to reopen from that date. On Monday, there will be a smaller change, allowing groups of 6 to meet up outside. Foreign travel will be banned until at least May 17, which is also the earliest date indoor hospitality and performance venues might re-open. Although Johnson has outlined dates at which he plans to ease restrictions, he has been clear that it is ...