Bandcamp Fridays are making a return. The popular monthly promotion, during which the platform waives its usual revenue share and gives all proceeds straight to artists and labels, is making a comeback on September 2 after a several-month hiatus following the company’s acquisition by Epic Games in March. Historically, Bandcamp Fridays have taken place on the first Friday of every month, and, according to a blog post from Bandcamp co-founder and CEO Ethan Diamond, the promotion will resume this fall. In addition to the September date, Bandcamp Fridays are scheduled for October 7, November 4 and December 2. Since launching Bandcamp Fridays, the company claims the promotion has ceded more than $78 million from over 800,000 fans to artists and their teams over a total of 21 days. On promotion ...
With the government fumbling and failing to lead as usual, Bandcamp has stepped up in a big way to support the arts sector during this pandemic. At the onset of the outbreak earlier this year, the music streaming platform launched Bandcamp Friday, which saw the company waive its cut of sales for 24 hours. The first four Bandcamp Fridays resulted in a whopping $20 million dollars (!) going directly into the hands of artists and labels. Because of its resounding popularity and the country’s unfortunate continued surge in coronavirus cases, Bandcamp has announced it will extend this campaign through the end of 2020. “Because the pandemic is far from over, we’ll continue to hold Bandcamp Fridays on the first Friday of every month until the end of the year,” Bandcamp wrote on its official websi...