HipHopWired Featured Video Source: Authentic Brands Group / Reebok Authentic Brands Group (Authentic), a global brand owner, development and entertainment platform, today (Jan. 10) announced that it has partnered with Allen Iverson to further develop his brand. The basketball legend is looking to advance his reach globally. Authentic Brands Group will focus on growing Iverson’s entertainment business, securing new endorsements and strategic partnerships, as well as consumer products that are as electrifying and original as the man himself. Early in his career, Iverson’s outspoken nature and winning mentality earned him the nickname “The Answer,” which became the foundation for his longstanding relationship with Reebok. Related Stories Through Reebok, which it acquired in February 2022, Aut...
Source: photo: WENN While he has been off the court for many years Allen Iverson’s name still holds a lot of weight in the sneaker game. He has secured the bag thanks to his apparel sponsor. Page Six is reporting that the basketball legend is in for a very cozy retirement thanks to Reebok. The online gossip rag claims that the former Georgetown Hoya is set to receive a $32 million dollar trust fund payment due to his lifetime contract with the Boston based company. Business analyst Darren Rovell claims that the paperwork in question has specific clauses that speak to a vesting option that both parties mutually agreed to back when AI originally signed the agreement in 2001. “Allen Iverson turns 45 today. Ten years from today, on his 55th birthday, he receives a $32 million trust fund a...