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Allen Iverson Partners With Authentic Brands Group To Grow His Reach In Entertainment

HipHopWired Featured Video Source: Authentic Brands Group / Reebok Authentic Brands Group (Authentic), a global brand owner, development and entertainment platform, today (Jan. 10) announced that it has partnered with Allen Iverson to further develop his brand. The basketball legend is looking to advance his reach globally. Authentic Brands Group will focus on growing Iverson’s entertainment business, securing new endorsements and strategic partnerships, as well as consumer products that are as electrifying and original as the man himself. Early in his career, Iverson’s outspoken nature and winning mentality earned him the nickname “The Answer,” which became the foundation for his longstanding relationship with Reebok. Related Stories Through Reebok, which it acquired in February 2022, Aut...

Concepts & Reebok Collab To Remix Allen Iverson’s Question Mid “Draft Class”

HipHopWired Featured Video Source: Reebok / Reebok Reebok continues to keep Allen Iverson’s iconic legacy alive with the releases of his signature sneaker line and this time around have collaborated with Concepts to breath new life into a classic silhouette. Source: Reebok / Reebok Linking up with the Boston-based boutique to remix Allen Iverson’s first signature shoe, “the Question Mid,” Reebok has announced that on Oct. 21 the Concepts x Reebok Question Mid “Draft Class” will be dropping and it’s colorway is something that’s sure to turn heads. But it’s all about the details which is something that Concepts founder and CEO, Tarek Hassan is very keen on. Shipping within special packaging that tributes a favorite Concepts’ vintage ad, key design elements making up the shoe include an ...

Allen Iverson’s Reebok Question Mid “Blue Toe” Sneaker Returns

HipHopWired Featured Video Source: Reebok / Reebok One of Allen Iverson‘s best  and more beloved takes on his signature sneaker is coming back. The Reebok Question Mid in the “Blue Toe” colorway is on the schedule. Source: Reebok / Reebok On Thursday (Aug. 4), Reebok announced that the Question Mid “Blue Toe” will release globally on August 19. A.I. rocked the model during his rookie season (’96/’97 and it has been a highly-coveted model ever since. With that in mind, Reebok is pulling out all the stops for its return. Related Stories “It was a dream come true,” said Iverson of lacing up his own signature shoe in ’96. “It was close to the same feeling of when you get drafted. Only a certain amount of people have their own signature shoe; that really means you’re special.” But Bubba Ch...

The Answer: Allen Iverson Stars In Reebok “Life Is Not A Spectator Sport” Campaign

HipHopWired Featured Video Source: REEBOK / Reebok Reebok is keeping it classic to start off 2022. The brand has launched a new Life is Not a Spectator Sport campaign starring Allen Iverson.  The new Spring/Summer 2022 campaign marks an exciting rebirth for the sports and lifestyle brand. Originally debuting “Because Life is Not a Spectator Sport “ in 1984, Reebok is returning to its roots and once again rallying around the timely premise to reintroduce as the brand platform nearly 40 years later. In this next chapter, Reebok empowers individuals to participate in whatever moves them—whether it be fashion, sport, music, art, or activism. Source: REEBOK / Reebok The campaign kicks off with a visually stunning hero film featuring a range of inspirational, creative, and determined talent...

Allen Iverson Got Emotional Signing A Picture Of Himself & Kobe Bryant

HipHopWired Featured Video Source: JEFF HAYNES / Getty We’ve just passed the second anniversary of the tragic passing of NBA icon/legend, Kobe Bryant and while the thought of him not being here still hurts millions of his fans, Allen Iverson also seems to get all the feelings when memories of Kobe are brought up. TMZ is reporting that recently “The Answer” got lowkey emotional when a fan presented him with a picture of AI and Kobe Bryant standing side-by-side at a signing event last weekend. Seemingly surprised that the picture even existed, Allen paused to say “Daaamn! Whose is this? This is yours? After the fan said it was indeed his, Allen bluntly asked “Man, you going to give me one? You got another one for me? Man, I need one of these!” The fan said he had a few in the stash and would...

Skip Bayless Apologizes Publicly To Allen Iverson In ‘GQ’ Essay

HipHopWired Featured Video Source: JOHN MOTTERN / Getty As a co-host on the Undisputed sports talk show on FS1, Skip Bayless is known to be highly loud and opinionated. But in a recent magazine essay, he took the time to apologize to former NBA great Allen Iverson for his past comments about him. Bayless addressed his former views on the superstar point guard in an essay for GQ Magazine, simply stating in the opening: “I misunderstood, misjudged, missed the point on Allen Iverson.” The essay, which was published Monday (January 24th), explores why the journalist had such disdain for the athlete who became a star for the Philadelphia 76ers after being chosen by the team as the number one draft pick in the 1996 NBA Draft. In one section, Bayless goes back to his time as a reporter for the Ch...

Allen Iverson Gives N.O.R.E His Flowers, Calls Him His “Hero” While In Miami

HipHopWired Featured Video Source: Johnny Nunez / Getty N.O.R.E.’s been spending the last minute giving his Hip-Hop peers their well-deserved flowers on his Drink Champs podcast, but recently the “Super Thug” rapper was given his bouquet by an NBA legend Allen Iverson. Yesterday (Dec.26), N.O.R.E. posted a video of himself running into “The Answer” at Miami’s Carbone restaurant, where he was embraced by the NBA’s 2001 Most Valuable Player, who showered him with praise saying, “God almighty, man. I love you, dawg. You the best, man. You one [sic] of the heroes in my life.” Nore returned the sentiment in the caption to the video where he wrote, “I LOVE @theofficialai3 he has no idea how much I love him me and my nephew yalla hondro @yung_reallie we LOVE U A.I. salute yande !!!” Related Stori...

Allen Iverson Gives N.O.R.E His Flowers, Calls Him His “Hero” While In Miami

HipHopWired Featured Video Source: Johnny Nunez / Getty N.O.R.E.’s been spending the last minute giving his Hip-Hop peers their well-deserved flowers on his Drink Champs podcast, but recently the “Super Thug” rapper was given his bouquet by an NBA legend Allen Iverson. Yesterday (Dec.26), N.O.R.E. posted a video of himself running into “The Answer” at Miami’s Carbone restaurant, where he was embraced by the NBA’s 2001 Most Valuable Player, who showered him with praise saying, “God almighty, man. I love you, dawg. You the best, man. You one [sic] of the heroes in my life.” Nore returned the sentiment in the caption to the video where he wrote, “I LOVE @theofficialai3 he has no idea how much I love him me and my nephew yalla hondro @yung_reallie we LOVE U A.I. salute yande !!!” Related Stori...

Fat Joe Describes The First Time He Met Allen “Bubba Chuck” Iverson

HipHopWired Featured Video Source: G Fiume / Getty There are three things in life guaranteed, death, taxes, and Fat Joe having a dope story to tell. The Bronx rapper linked up with retired NBA veteran, now successful cannabis entrepreneur Al Harrington to talk about the one and only Allen Iverson. Despite suffering an L during his VERZUZ with Ja Rule, Fat Joe has seen his price go up following his masterful recap of The LOX and Dipset VERZUZ that put storytelling skills on full display. It should come as no surprise that the Hip-Hop historian had a story to tell about Iverson, who recently became the latest NBA player to throw his fitted hat in the legal cannabis game with a collaboration with Harrington’s VIOLA brand. In the roughly seven-minute video titled “The Legend of Chuck,” Joe and...

Allen Iverson’s Classic Reebok Question Low “Grey Toe” Returns For The Summer

HipHopWired Featured Video Source: Reebok / Jason.Silva@reebok.com It’s been 8 years since legendary NBA icon Allen Iverson called it a career, but the man is still beloved and revered in the Hip-Hop community so it’s only right that his legacy continues to live on with his Reebok signature line. Source: Reebok / Jason.Silva@reebok.com Come June 10, OG NBA fans will be able to recapture some of that basketball nostalgia when Reebok re-issues The Answer’s classic Question Low for the first time since 1999. The retro will be boasting a “Grey Toe” colorway (perfect for the summer) and will be retailing for a cool $120 on Reebok.com and spots like Foot Locker, Finish Line, Champ Sports and others. The new “Grey Toe” iteration of the classic will feature a mostly white leather base along with a...

Allen Iverson Is Set To Collect A 32 Million Payout From Reebok In 2030

Source: photo: WENN While he has been off the court for many years Allen Iverson’s name still holds a lot of weight in the sneaker game. He has secured the bag thanks to his apparel sponsor. Page Six is reporting that the basketball legend is in for a very cozy retirement thanks to Reebok. The online gossip rag claims that the former Georgetown Hoya is set to receive a $32 million dollar trust fund payment due to his lifetime contract with the Boston based company. Business analyst Darren Rovell claims that the paperwork in question has specific clauses that speak to a vesting option that both parties mutually agreed to back when AI originally signed the agreement in 2001. “Allen Iverson turns 45 today. Ten years from today, on his 55th birthday, he receives a $32 million trust fund a...