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Kanye West Files Trademark For Struggle “YEEZY Sock Sneaker”

Kanye West technically doesn't have a distributor, but he continues to make footwear. The post Kanye West Files Trademark For Struggle “YEEZY Sock Sneaker” appeared first on The Latest Hip-Hop News, Music and Media | Hip-Hop Wired.

adidas Backs Off Of Trademark Lawsuit Against Black Lives Matter

With Kanye West basically radioactive these days and Beyoncé and her Ivy Park brand out the door, adidas doesn't have much going for them these days and suing Black Lives Matter might've proved too much for them to recover from. The post adidas Backs Off Of Trademark Lawsuit Against Black Lives Matter appeared first on The Latest Hip-Hop News, Music and Media | Hip-Hop Wired.

Beyoncé & adidas Mutually Agree To End Ivy Park Partnership

After suffering lackluster sales this past year, Beyoncé and adidas are officially ending their partnership. The post Beyoncé & adidas Mutually Agree To End Ivy Park Partnership appeared first on The Latest Hip-Hop News, Music and Media | Hip-Hop Wired.

adidas Debt Rating Slashed By S&P After Earnings Spiral, Blame Yeezy?

S&P Global Ratings announced on Tuesday that they were slashing the long-term and short-term credit rating of Adidas. The firm detailed the reasoning in its statement, saying it was based on the company's projected outlook and warnings of losses after its termination of the partnership with Ye aka Kanye West last October. The post adidas Debt Rating Slashed By S&P After Earnings Spiral, Blame Yeezy? appeared first on The Latest Hip-Hop News, Music and Media | Hip-Hop Wired.

Beyoncé’s Adidas x Ivy Park Clothing Sales Down 50%: Report

Sales of Beyoncé’s Ivy Park clothing line, which is in partnership with adidas, are reportedly down 50%. The news certainly raises eyebrows since anything affiliated with Queen Bey is easy money, right? While Ivy Park certainly sells, it seems like it didn’t live up to adidas’ projections, which are being described as “weak sales.” Reports […] The post Beyoncé’s Adidas x Ivy Park Clothing Sales Down 50%: Report appeared first on The Latest Hip-Hop News, Music and Media | Hip-Hop Wired.

adidas Announces Jenna Ortega As Newest Global Ambassador

adidas announce Jenna Ortega as the latest addition to its family, as the face of a soon-to-be-unveiled label, its first in 50 years. Coming together with a shared commitment to moving through the heart of culture with style, passion, and purpose, Jenna Ortega is who adidas has chosen to embody how the next generation is showing […] The post adidas Announces Jenna Ortega As Newest Global Ambassador appeared first on The Latest Hip-Hop News, Music and Media | Hip-Hop Wired.

Thom Browne And adidas Go To Court Over Stripes Trademark

HipHopWired Featured Video Source: Michael M. Santiago / Getty The war over horizontal lines has officially commenced. The trademark infringement trial between adidas and Thom Browne is underway. As per Hypebeast, the two apparel companies will fight it out over who can rightfully use stripes throughout the product universe. This week, the two labels presented their opening arguments in Manhattan’s Southern District Court. Back in June 2021 the sneaker brand served the Allentown, Pennsylvania native and his team with a lawsuit claiming that their four stripe motifs are “confusingly similar iterations” of the adidas marks. In the original complaint, adidas says their signature three-stripe trademark, which is synonymous with their most iconic footwear releases, signify the “quality and...

adidas Is Pausing All Balenciaga Releases As They “Re-Evaluate” Partnership

HipHopWired Featured Video Source: Joshua Bright / Joshua Bright It seems one of fashion’s most well received collaborations might never see the light of day. adidas has paused all Balenciaga releases. As spotted on Sneaker Freaker, the Herzogenaurach, Germany based brand is now also reconsidering their professional relationship with Balenciaga. Last week customers were taken by surprise when some received a notification stating that their adidas x Balenciaga capsule purchases were put on hold. “We have taken the time to re-evaluate our partnership with Balenciaga and we have decided to pause all product launches until further notice,” the message read. Unfortunately, therefore, we will be unable to fulfil your pre-order of the Balenciaga/adidas Stan Smith.” Related Stories Balenciaga...

Nike & adidas To Cut Back On Sneaker Production In 2023

HipHopWired Featured Video Source: Justin Sullivan / Getty If y’all thought it was hard to get a pair of some coveted Nike or adidas kicks in 2022, it’s about to get that much harder in 2023, and it’s not going to be because of sneaker bots or resellers anymore. Hypebeast is reporting that both Nike and adidas are planning on cutting back on sneaker productions come next year by as much as 30%-40%. Word is that the Swoosh and Three Stripes have already notified their manufacturing companies of the surprising move. While many sneakerheads complain that Nike isn’t putting out enough pairs of their most highly anticipated releases such as the Air Jordan 1 “Lost and Found”‘s and collaborations such as the A Ma Maniere Air Jordan 4’s, we’re also complaining that they’re restocking bricks such a...

Adidas Investigates After Ex-Workers Allege Kanye West Misconduct

Adidas says it is investigating allegations of inappropriate workplace conduct by the rapper formerly known as Kanye West that ex-employees made in an anonymous letter also accusing the German sportswear brand of looking the other way. Adidas, which made his Yeezy line, cut ties with Ye last month over his offensive and antisemitic remarks after facing pressure to follow other brands and companies in ending partnerships with the rapper. It said it expected to take a hit of 250 million euros ($246 million) to its net income this year from the move. Ye was suspended from Twitter and Instagram over his remarks but has been back tweeting this month. Rolling Stone has reported that it spoke to more than two dozen former Yeezy and Adidas workers and obtained a letter from several former Yeezy em...

“Saved” Rapper Kanye West Allegedly Played Porn & His Own Sex Tapes For Employees Open Letter To adidas Alleges

HipHopWired Featured Video Source: Rachpoot/Bauer-Griffin / Getty No surprise, Kanye West was a horrible boss, a new Rolling Stone report details, and was pretty sick too. Following a previous scathing report detailing the extremely toxic workplace Ye was running at his company, YEEZY, another damning article from Rolling Stone has surfaced. It sheds more light on the mistreatment of employees. It alleges West repeatedly showed them “hardcore” porn during work hours in an open letter sent to the rapper’s former business partner, adidas. Per Complex: A variety of West’s actions are detailed in an open letter issued Tuesday by former high-ranking Yeezy staff members to the executive board members and CEO of Adidas. Titled “The Truth About Yeezy: A Call to Action for Adidas Leadership,” the l...

Nifty News: Celebs lose big on BAYC, Meghan and Harry building a metaverse, and more.

Celebrities facing huge losses from BAYC NFTs The hype behind the Bored Ape Yacht Club (BAYC) over the last year resulted in many celebrities investing in the Ethereum-based nonfungible token (NFT) collection with many, such as singer Justin Bieber, paying top dollar. Bieber paid 500 Ether (ETH) for BAYC #3001 on Jan. 29, which at the time was valued at around $1.28 million, while the current top offer on the NFT cracks just over $69,500. According to data from NFT Price Floor, the floor price for the collection has fallen considerably since it peaked at 144.9 ETH on May. 1 this year, which at the time was worth around $396,760, to a current low of 48 ETH, valued at $58,589 at the time of writing. Many other celebs also rode the wave of hype that saw the Yuga Labs made NFTs become a “blue ...