4th & Broadway

Def Jam Recordings has named experienced label veteran LaTrice Burnette as its new executive vp, the company announced today (Feb. 8). As part of her move, Burnette will also be bringing her label 4th & Broadway, which she relaunched as president in November 2020, under the Def Jam umbrella. Burnette moves to Def Jam from Island, which she had joined in 2018 as executive vp/general manager. In 2020 she led the relaunch of 4th & Broadway — originally an Island imprint that had been founded in 1984 as a hip-hop and dance label, most notably home to recordings by Eric B. & Rakim — and has since signed artists including Young Devyn, Lil Migo, Pap Chanel, Chiiild and Kidd Kenn to the label. The artists, the label and the core staff of 4th & Broadway will follow Burnette to Def J...