As the coach cultivates an inviting and more expressive world of daily running, Nike explores how this accessible sport has grown through pursuits like Ovola’s. In collaboration with Hypebeast, the brand goes behind three running stories with “InvincibleGPS” – tracking their sprint across the city and uncovering how their regular routes have informed their inspiring lives.
For Ovola, a new day starts with a run at the break of dawn. Tying up his pair of Nike’s Invincible 3 sneakers, he heads out into the central hub of the city that’s slowly rousing in the early hours. The visuals reveal why performance footwear is one of the runner’s top considerations for getting a run right. As he stretches out before a long distance journey, Ovola shares how the rocker-shaped silhouette are the go-to in his running-ready wardrobe.
Geared up for his run, the physiotherapist begins at Marble Arch, leading across the river and ending at the speaker corner of Hyde Park. His typical path is plotted on a detailed map that also highlights Tower Bridge, the bust of Nelson Mandela and other spots along the way that have influenced his sporting story.
