Debuting at No. 3 on the chart is Chef Boylee (@chefboylee), who used Pink Soldier’s track “23” to hop on the dalgona challenge in a full Squid Game wardrobe. The chef-turned-creator has amassed a huge social following for his mouthwatering cooking videos that combine techniques gleaned from her years in Michelin-starred kitchens as well as his Korean heritage. His savvy fusion of what everyone was watching—Squid Game—with his expert skills as a chef and creator had all the ingredients of a viral hit, and it paid off with a spot on the Song Breaker chart.
Rounding out the top 5 are Brooklyn van Zandt (@houseofbrooklyn) and Christian Locke (@christianrlocke) who are both on the Song Breaker chart for the first time. Brooklyn used Soft Cell’s classic new wave track “Tainted Love” as the backdrop for her viral trend that she says—with a wink—only girls understand. Meanwhile, Locke used his considerable abs—and the Guy.exe track “Superfruit”—on the way to viral, shirtless fame.
Other notable entrants to the Song Breaker chart include Lukejxdy (@lukejxdy) who entered the chart at No. 10 by reminding people how much they miss Lil Uzi Vert’s 2017 smash hit “XO Tour Llif3”—and how intense it would be to get your entire neck tattooed black. Right behind is Gilly Ellis (@groovygilly) at No. 11 who embraced Spooky Season with Henry Hall’s surprisingly haunting song “Teddy Bears Picnic.” The song has become an unofficial soundtrack to Halloween on TikTok, and users have employed the 1932 rendition of the song for everything from spooky makeup tutorials to DIY costume designs.
Other notable new faces on this month’s Song Breaker chart include No. 14 Lo Hoffman (@baldiebihs), an who hopped on the gothic transformation trend using Kanye’s “Praise God” as a backing track. There’s also No. 20 Cameron Field (@cameronfield_) who brought disco back as an with SG’s Paradise Edit of the Bee Gees’ classic “More Than a Woman.”
The Billboard Song Breaker Chart will drop on the second Tuesday of each month. The chart ranks the top creators on social media platforms including TikTok and YouTube, who amplify music and music-based trends that often result in their success on charts such as the Billboard Hot 100. From dance challenges that help songs go viral to funny videos that introduce new audiences to the classics, creators are changing the way we listen to music. Monthly rankings are created using a blend of engagement and view data from these platforms provided by analytics partner Shareablee. Check out the latest Logitech and Billboard Song Breaker Chart here: www.billboard.com/charts/song-breaker.
