You’ve probably heard of celebrity stylist Angie Smith from her work in the past with household names like Holly Willoughby, Eva Mendes, Davina McCall and Rochelle Humes. Smith has a gift for making her clients look effortlessly chic, usually on an affordable budget. She’s an advocate for shopping the high street—often mixing high and low pieces in her styling and her own wardrobe—and her talent for uncovering the most expensive-looking finds is unrivalled. So I’m sure you’ll be pleased to hear she’s now a Who What Wear UK columnist, here to share with you her expert shopping picks for the season while sharing some of her styling wisdom along the way. All I’ll say is, ready your wallets. Keep scrolling to see her key buys for 2024 below..
I’ve been a stylist and brand consultant for over 20 years now, and I’m a strong believer in buying less and wearing more. What I’ve found from my experience re-working clients’ wardrobes is that after editing them down to a smaller capsule, it becomes a lot easier to pull outfits together because you can actually see what’s in there.
When shopping for new pieces, it’s important to be practical and think of all the outfits you could wear them with in your existing wardrobe. But most importantly, you have to really love those new items to justify adding them into your rotation. When you wear them, they have to make you feel good—really good. They have to be comfortable on your body; I’m a strong believer in buying the size that feels and looks the best on you—in some shops that might be a 12, in others an 18—it really does not matter. The buys that I include in my monthly edits here will be ones that can be easily styled up in multiple ways, and will still be relevant years from now. We’re talking true wardrobe classics, and every month I’ll be showing you where to find them.