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HYBE has officially announced the opening of its upcoming exhibit “HYBE: We Believe In Music, A GRAMMY Museum Exhibit.”
Set to run from August 2 until September 15 at the Los Angeles museum, the exhibit will follow the evolution and influence of the South Korean-founded entertainment company by showcasing pieces from its impressive roster of artists, creators and fans. “We Believe In Music” is set to include the original outfits worn by BTS in their “Yet To Come (The Most Beautiful Moment)” music video, SEVENTEEN in “MAESTRO,” TOMORROW X TOGETHER in “Sugar Rush Ride,” ENHYPEN in “Sweet Venom” and LE SSERAFIM in “EASY,” to name a few, as well as accessories and performance gear donned by ZICO, fromis_9, BOYNEXTDOOR, TWS, &TEAM and ILLIT.
Fans of the K-pop giants can also look forward to interactive sing-along and dance rooms, a dedicated Fan Section commemorating the endless support between HYBE artists and their fans, a Mono to Immersive room featuring BTS’s 2022 GRAMMY performance of “Butter,” a Photoism Booth that will give visitors the opportunity to take photos alongside their favorite artists and exclusive video content with producers, artists, music videos and more.
“HYBE and their artists represent the present and future of the global music landscape, and our goal with this exhibit is to deepen the appreciation and respect for its creators and performers,” said Michael Sticka, President/CEO of the GRAMMY Museum. “HYBE has contributed to creating a playground of innovation that inspires fandoms that transcend age, gender, geography and beyond. The GRAMMY Museum is thrilled to provide a space where fans can express their love for K-pop and feel closer to their favorite idols.”
HYBE Chief Operating Officer Taeho Kim added, “Putting out an exhibition that captures HYBE’s journey is a new experience for us. We’re very excited about this partnership with GRAMMY Museum, and we look forward to welcoming music fans who visit the museum to enjoy and connect with our historical pieces.”
“HYBE: We Believe In Music, A GRAMMY Museum Exhibit” runs from August 2 to September 15.
GRAMMY Museum
800 W Olympic Blvd
Los Angeles