We all know that when it comes to fashion and sustainability, the solutions presented aren’t always flawless, and while the high street has a way to go in improving its practices, we can’t deny that H&M is one of the brands pushing for development in this area. Described as ‘an incubator for new materials and innovations’ every year H&M’s Conscious Collection has pushed the boundaries of closed-loop production, developing fabrics that they then integrate into their mainline collections. Twenty-twenty is no different, and the brand’s latest Conscious edit is an ode to the creativity possibilities that come when design and sustainability meet.
