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Ella Mai and Roddy Ricch Contemplate Lost Love in New “How” Music Video

Ella Mai and Roddy Ricch Contemplate Lost Love in New “How” Music Video

Ella Mai and Roddy Ricch have joined forces for a music video directed by Colin Tilley for their recent single “How.” Released in May, the track hears the two artists contemplate how a partner can suddenly experience a change in feelings and leave the other person hanging.

The visual opens with Mai driving through the mountains in a blue car, color-coordinated to match her outfit and sunglasses. The singer contemplates her partner flirting with other women as she drives away from her home.

“What’s the risk it happened? Rollin’ with myself,” Mai sings in the chorus. “I got too attached, now I’m workin’ on my health.”

Ricch joins in later to voice the man’s perspective, wondering how his partner could abandon him as the two play a game of chess.

“How” comes off of Mai’s sophomore album Heart On My Sleeve, which dropped in May via 10 Summers and Interscope Records. Other songs on the tracklist include “Didn’t Say” featuring Latto and “A Mess” featuring Lucky Daye.

In other music news, Future has received a new RIAA plaque celebrating 95 million certified units.

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