Gucci has teamed up with HYPEBEAST for a new digital streaming platform, Gucci Stream. The series explores the corners and subcultures of user-generated videos online created for things that we love, hate, want and need.
As the relationship between high-fashion and gaming advances to new heights, Gucci continues to manifest the connection between its heritage design language and breaking cultural boundaries. This year not only marks the house’s centenary anniversary but also the 20th birthday of Xbox, commemorated with an exclusive partnership exciting luxury and gaming aficionados worldwide.
Starring DJ and presenter Emerald Lewis and genre-bending artist Kojey Radical, the second episode of Gucci Stream, “The Good Game”, sees the pair unpack the latest collaboration between the luxury fashion house and Microsoft’s gaming brand.
